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BomBay Velvet BUDGET crossed 100 Cr+ - BOI

DevilsKick IF-Addictz
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Posted: 14 May 2015 at 4:56am | IP Logged
Bombat Velvet Is First Big Budget Urban Niche Film
Thursday 14 May 2015 11.00 IST
Box Office India Trade Network

The biggest film of the year so far will release this week with a landing cost of well over 100 crore but that is just on paper whereas on screen it looks a niche urban drama which has a limited market of 6-7 cities. It is the first film of this sort which has a cost which is this high.

 

It is tenth Hindi film to have cost of over 100 crore following likes of Dhoom 3, Bang Bang, Happy New Year, Kick and Chennai Express amongst others. The difference between these films and Bombay Velvet is that they looked big budget extravaganzas and irrespective of content opened big all over the country. The lowest opening for a film costing 100 crore plus is Ra.One at 14.50 crore nett in 2011 and that 14.50 crore nett came on Diwali Puja which hits business in most parts of the country.

  

There is talk in the industry of a big threat from Hollywood which is not really the case as yet but it will be reality if the industry continues to be infatuated with these urban films, if the content is not urban then the story telling style is which puts lid on the growth of the industry and basically this has been the problem this year so far.

 

If Bombay Velvet pulls it off then that would give a lot of hope to this urban cinema being made today as it gives a sign that this sort of recovery is possible. Realistically it will be hard as historically the audience outside the metros has never patronised this type of cinema. 



Edited by LaFUNgA - 14 May 2015 at 4:56am

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Posted: 14 May 2015 at 5:02am | IP Logged
Ranbir Kapoor Only Real Plus For Bombay Velvet
Thursday 14 May 2015 12.00 IST
Box Office India Trade Network

This week will see the release of Bombay Velvet after many delays and its main plus is Ranbir Kapoor who has good a following amongst the youth which watches film in multiplexes. When an actor with some sort of star pull is presented well it gives the film an extra push but here its about what the star alone can do initially without help from music or content.

 

If the film was made on half the cost then the star power of Ranbir Kapoor may have been enough but not at this level. The metros may even take a good initial but the A centres like Ahmedabad, Jaipur, Surat, Jodhpur, Ludhiana, Lucknow etc which are the key to big numbers for any filmmay be the problem for the film

  

No film has performed in these cities this year with Gabbar Is Back putting up best numbers but that being a South style film was always going to limit it. Still if Bombay Velvet can surpass Gabbar Is Back in these places then it may have a decent final total as if these citis are higher then the metros will be much higher.

DevilsKick IF-Addictz
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Posted: 14 May 2015 at 5:16am | IP Logged
Getting 100 Cr won't help this film as now it will need another 60-80 cr above that to get at least HIT status... Anurag has taken a huge risk in putting so much money in this venture while film is only targeting those Elite class Multiplex audience which can @ best boom a film's business to just 50-70 cr range.
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Posted: 14 May 2015 at 5:21am | IP Logged
If the film was made on half the cost then the star power of Ranbir Kapoor may have been enough but not at this level.

Does he have any?LOL

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adventurousman

DevilsKick IF-Addictz
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Posted: 14 May 2015 at 5:24am | IP Logged
Originally posted by hiddenstar

If the film was made on half the cost then the star power of Ranbir Kapoor may have been enough but not at this level.

Does he have any?LOL

Yes he has After Khans, Akki & Hrithik. But he couldn't raise it to higher levels.
hiddenstar IF-Sizzlerz
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Posted: 14 May 2015 at 5:30am | IP Logged
Originally posted by LaFUNgA

Originally posted by hiddenstar

If the film was made on half the cost then the star power of Ranbir Kapoor may have been enough but not at this level.

Does he have any?LOL

Yes he has After Khans, Akki & Hrithik. But he couldn't raise it to higher levels.
so why did besharam fail so badly?
Btw ur siggie has johnny depp in it Heart u like him?Shocked
DevilsKick IF-Addictz
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Posted: 14 May 2015 at 5:30am | IP Logged
1st this much big budget film & there is no HUGE ADVANCE BOOKING to give Bumper opening, then ppl say Ranbir Kapoor will replace Khans ROFL
DevilsKick IF-Addictz
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Posted: 14 May 2015 at 5:32am | IP Logged
Originally posted by hiddenstar

 so why did besharam fail so badly?
RK Could have, But he couldn't LOL
Btw ur siggie has johnny depp in it Heart u like him?Shocked

Aye Aye Captain LOL

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hiddenstar

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