Love(ly) Couples
Sony, which launched Bade Acche Laggte Hai a month ago, is reaping the benefits of the unusual pairing of Ram Kapoor and Sakshi Tanwar. Says Danish Khan, Vice-President, Marketing, Sony, "Viewers follow characters and the chemistry between the lead characters is one of the key reasons for the success of a show. Whether it's Toasty and Tej in Saas BinaSasural or Ram-Priya in Bade Acche.. people are liking their chemistry and the ratings have surged in the last couple of weeks." Agrees Sukesh Motwani, Fiction Head, Zee, "Eighty per cent of our shows have generated the perfect romantic couple. Whether it's Dev-Radhika of Chhoti Bahu, Manav-Archana of Pavitra Rishta or Karan-Abha of Yahaan Mein Ghar Ghar Kheli, the pairs looks good and have worked because when they look into each other's eyes you know it's the kind of love that will stand the test of time."
Ram Kapoor - Sakshi Tanwar
(Bade Acche Lagte Hai)
Channel: Sony
Our rating: 4/5
TRPs: 3.22 (For week ending July 2)
Ram Kapoor and Sakshi Tanwar are the oldest - she is 30-plus and he is in his forties - and the oddest –– he is fat, she is slim –– romantic couple on screen. They belong to different worlds: while he is a rich businessman who keeps to himself, she is a typical middle-class girl who believes in sharing and caring. And yet, the sparks that fly whenever they meet are the viewer's delight. The couple has recently got reluctantly engaged to each other and except for exchanging rings, they haven't shared any intimacy. But that hardly matters. Thanks to their effortless and natural acting, they only have look at each other and you can sense the latent love waiting to explode.
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