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me too i m frm usaOriginally posted by: --Thush--Im not from India ๐and am one of the Poor soul who too can't help in the TRP๐ค
Originally posted by: pippaMaanddy,
I've said this in several posts before but nobody seems to pay attention.
The Trp system in India is not what everybody in this forum believes it to be.
Just by turning on the the Tv at 9.30 pm to watch the show does NOT ensure TRps.
A TAM meter, an electronic device, endorsed by the Information and Broadcasting Ministry of India, is given to a cross-section of people in the Metros, towns and villages. These meters are attached to the television sets along with a device to operate it when the household is watching a particular show.
The TAM monitors the shows viewed by a cross-section of these people and the shows and their timings are registered. Depending on these findings, Tv shows get their ratings and TRPS.
Even advertisers depend on these TAM findings in order to decide on which shows to sponsor and when and where to advertise their products.
Now, the sad part is that these TAM meters are very few in number, just a few thousand. Plus, not many people have a TV at home...and those who do, have only one, like you've mentioned.
Thus, it is an accepted fact that the TAM findings are not at all accurate and its scope isn't wide enough.
My point is this:Just living in India and turning on Geet at 9.30 pm won't do the trick. We need these TAM meters in every house in India which is an impossibility!
My being in India and watching the show at 9.30 pm will NOT help to save the show.
I have more than one TV at home but no TAM meter. So, it's impossible for me to help raise the TRPs.
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