Yeh Rishta Kya Kehlata Hai


Yeh Rishta Kya Kehlata Hai
Yeh Rishta Kya Kehlata Hai

TOI Article

hinakaran Groupbie

Joined: 02 January 2010
Posts: 160

Posted: 23 May 2011 at 5:05am | IP Logged

Pregnancy, the new TRP-puller

ROSHNI K OLIVERA, TNN | May 22, 2011, 12.00am IST

Want a twist? Bring in a marriage track. So far this has been the mantra for television serials. However, suddenly, there seems a shift. 'Pregnancy' has become the flavour of the season, with quite a few serials focussing on the 'main maa bannewali hoon' track. 

Drama Galore 
'Pregnancy' helps makers infuse love and romance in the serial or at least bring in drama. LikeUttaran has been focussing, for the longest time now, on Tapasya's pregnancy and major twists have been brought in, like the child is Rathore's and the main character Veer is impotent! 

Pratigya too had a lot of hullabaloo around Kesar's pregnancy sometime ago. In Pavitra Rishta, lead protagonist Archana is expecting and there's bound to be a twist here too, in the days to come. InBaba Aiso Var Dhoondo, the protagonist Bharti will get pregnant in the coming weeks and there will be a complication because she is a dwarf. "Marriage and pregnancy are two evergreen twists which always work in daily soaps," admits the channel's programming head (fiction), Saurabh Tewari. 

Like in Yeh Rishta Kya Kehlata Hai, Akshara's pregnancy and the subsequent miscarriage struck a chord with the audiences. Says producer-director Rajan Shahi, "For the past two years, the show has sensitively touched all aspects of a young couple's life. The idea of having a child explores the beautiful bond between a couple and their families." 

It's About Trps 
Pratha brought in a baby track too hoping to get some TRP (television rating point) boost. So also in Sasural Genda Phool, one of the bahus will soon be in the family way. Just some time ago, the protagonist Suhana was 'almost pregnant' but it turned out to be brain tumour! 

Serials reflect life, says Uttaran producer Rupali Guha. "TV shows are about emotions. Hence there's love, marriage after which it's about having a family. So, it's a logical progression. A pregnancy track is very relevant as was in the case of our serial," she says. 

Viewers Speak 
What do audiences have to say about this? "It's a co-incidence, I think, that lead actresses in quite a few serials have been pregnant. But it does add to the drama," says Shyamala Rai, a housewife. Risshma Sawant, however, thinks it's the herd mentality. "When one serial works, the others tend to follow the same story. That's why perhaps, we have the pregnancy storyline emerging in many shows." 
Whatever be the case, so long as it's helping to rake in the TRPs, it's fine.

The following 8 member(s) liked the above post:


pvlaks IF-Sizzlerz

Joined: 10 December 2010
Posts: 11467

Posted: 23 May 2011 at 5:17am | IP Logged
Thanks  for  sharing  the  article
_NiShI_ IF-Rockerz

Joined: 08 January 2010
Posts: 8558

Posted: 23 May 2011 at 5:33am | IP Logged
thanks for the article
nivedha_123 IF-Dazzler

Joined: 13 January 2011
Posts: 3873

Posted: 23 May 2011 at 5:39am | IP Logged
thanks for sharing Big smile
anu93 IF-Sizzlerz

Joined: 07 August 2010
Posts: 16092

Posted: 23 May 2011 at 6:04am | IP Logged
Thanks for sharing the article Smile
-Sadiaa- IF-Rockerz

Joined: 09 April 2011
Posts: 9137

Posted: 23 May 2011 at 8:21am | IP Logged
thankss 4 sharing...
sejal719 IF-Rockerz

Joined: 07 June 2006
Posts: 8711

Posted: 23 May 2011 at 10:26am | IP Logged
thnx for sharing dear :)

  • Page 1 of 1

Go to top

Related Topics

  Topics Author Replies Views Last Post
No more sweets article

Author: janki-enonymous   Replies: 2   Views: 898

janki-enonymous 2 898 24 August 2010 at 2:28am by janki-enonymous
stars being sorry nd thankfull-TB article

Author: pree4ru   Replies: 8   Views: 1656

pree4ru 8 1656 21 August 2010 at 1:17am by -.Shriya.-
The multi-talented Hina Khan-article


Author: janki-enonymous   Replies: 15   Views: 5570

janki-enonymous 15 5570 19 August 2010 at 7:30pm by Born-star at 1st sight!TB article

Author: serendipity.   Replies: 1   Views: 2311

serendipity. 1 2311 06 February 2009 at 8:37pm by shwetarath

Forum Quick Jump

Forum Category / Channels

Check these Celebrity also

Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.

Popular Channels :
Star Plus | Zee TV | Sony TV | Colors TV | SAB TV | Life OK

Quick Links :
Top 100 TV Celebrities | Top 100 Bollywood Celebs | About Us | Contact Us | Advertise | Forum Index