Posted: 16 March 2011 at 2:20pm | IP Logged
Maryada to be shifted to 11 PM..
Wednesday, March 16, 2011
| 8:15:27 PM IST (+05:30 GMT)
The Star Plus late night bold family show will air half an hour earlier, post the culmination of Kaali..
With the Star Plus
late night show Kaali - Ek Agnipariksha
going off air, its 11 pm slot will now be replaced by Maryada
Lekin Kab Tak?, which currently airs at the 11.30 pm slot.
Producer Deeya Singh confirmed the same saying, "We will start airing Maryada
at the new time slot from 21st March".
When questioned about the decent numbers (0.9 for 11.30 slot) her show starring Ridhi Dogra
and RaQesh Vashisth
has been throwing up, Deeya says, "I guess we have for the first time
attempted to show what really goes on in a woman's mind. Even the most
devoted wife at one time has wished to kill her husband. We are showing
what stuff real women are made of. It has not been an easy journey but
we stood our ground. The channel has fully supported us. They never
asked for any changes in the script, but rather asked us to continue
with our belief. Our hard work is paying off now and we have better
ratings then three other shows on the same channel which are on more
Deeya further says "Although we have pushed
the envelope as far as content goes, the target group remains regular
female audience and we know they will tune in. Our confidence stems from
the knowledge that women are very eager to find out what happens in
other woman's lives". Reporter and Author: Anil Merani