| CBS |
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| CBS is one of the largest radio and television networks in the United States. The name is derived from the initials of Columbia Broadcasting System, its former legal name. | |
| Concept & Story: CBS Broadcasting Inc. (CBS) is one of the largest radio and television networks in the United States. The name is derived from the initials of Columbia Broadcasting System, its former legal name. The network is sometimes referred to as the Tiffany Network, which alludes to the perceived quality of CBS programming during the tenure of its founder William S. Paley. It can also refer to some of CBS's first demonstrations of color television, which were held in a former Tiffany & Co. building in New York City in 1950.The network has its origins in United Independent Broadcasters Inc., a collection of 16 radio stations that was bought by William S. Paley in 1928 and renamed the Columbia Broadcasting System. Under Paley's guidance, CBS would first become one of the largest radio networks in the United States and then one of the big three American broadcast television networks. In 1974, CBS dropped its full name and became known simply as CBS, Inc. | |
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