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Affection to defection: No room for run-of-the-mill TV shows

Typical saas-bhau or family dramas have outlived their sell-by date! The collapse of 'Chhanchhan' and 'Dil Ki Nazar Se Khoobsurat' sent out a loud and clear message that viewers want fresh and innovative content.

Thursday, December 26, 2013 | 11:44:03 AM IST (+05:30 GMT)
 133 Comments | 14000 Views | Copyright: IANS

Typical saas-bhau or family dramas have outlived their sell-by date! The collapse of 'Chhanchhan' and 'Dil Ki Nazar Se Khoobsurat' sent out a loud and clear message that viewers want fresh and innovative content.

Old and boring saas-bahu tales were given the thumbs down by fans of Hindi general entertainment channels who lapped up shows like thriller '24 tele-series', and 'Comedy Nights With Kapil'. In the drama section, they appreciated 'Qubool Hai', a show about two Muslim families and 'Tumhari Paakhi', based on Saratchandra Chattopadhyay's novel 'Naba Bidhan'.

Here is the list the shows that started with a bang, but soon fizzled out:

'Chhanchhan': Preceded by aggressive marketing with interesting teasers, Sony's 'Chhanchhan' promised to be a refreshing change from the normal saas-bahu sagas. Alas! It turned out to be a damp squib. If the content was like old wine in the new bottle, the off-screen tiff between lead pair Sanaya Irani and Farhan Khan embroiled the show in a controversy and added to its woes. And when the makers replaced Farhan with Anuj Sachdeva, it didn't help in pulling enough eyeballs. The show, which went on air March 25, finally closed down on September 19. Supriya Pathak featured as the traditional and dominating mother-in-law.


'Savitri': Everything supernatural is not watchable. The failure of 'Savitri' proves the point. The Life OK show had a fascinating concept, where a housewife, played by Ridhi Dogra Vashisth, fights evil creature Rahukal to save her husband (Yash Pandit), but it failed to get the expected response from the audience. Many felt that content was not evolved; hence the show, which went on air in February, could only survive till October.




'Mrs. Pammi Pyarelal': Lighthearted shows usually yield high viewership. But comedy-drama 'Mrs. Pammi Pyarelal', about cross-dressing, failed to tickle the funny bone of audiences. Gaurav Gera cross-dresses as a woman and becomes Pammi but his efforts were turned down. As a result, the show went off air within four months post its July premiere on Colors.





'Dil Ki Nazar Se Khoobsurat': Beauty and The Beast concept usually works, but 'Dil Ki Nazar Se Khoobsurat' ended not with a bang but with a whimper. The fairytale love story of a girl who falls in love with the voice of an ugly looking guy lacked the fizz to keep the audiences hooked for long. The Soumya Seth - Rohit Khurana - Sachin Shroff starrer went on air in February but was wrapped up in July from Sony channel due to poor ratings.




'Punar Vivah Ek Nayi Umeed': After a successful season one, 'Punar Vivah' came with its second season as 'Punar Vivah Ek Nayi Umeed'. Unlike the first season, which was gripping and entertaining, season two was drab and dreary. If Gurmeet Choudhary and Kratika Sengar's chemistry scorched the small screen in part one, Karan V Grover, Srishty Rode and Rubina Dilaik's love triangle failed to spice up the story. Obviously, after enjoying a fresh concept and gripping story in season one, audiences were disappointed with the new version. It was also pulled off air in November after six months of airing on Zee TV.


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Posted on: 14 March 2014 at 3:00am
Punar vivah ZMD the best...Kratika rockzzz
Love Aarya a looot

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Posted on: 01 March 2014 at 7:29am
awesome show rangrasiya rocks... Sanaya Irani...

1 member(s) Liked the above comment :
rahana12

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Posted on: 05 February 2014 at 2:34pm
Gurmeet and Kratika were amazing as ArYa in Punar Vivah

1 member(s) Liked the above comment :
rahana12

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Posted on: 27 January 2014 at 6:00am
Love KVG en his part in PV2

1 member(s) Liked the above comment :
rahana12

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Posted on: 21 January 2014 at 11:40am
Gurmeet and Kratika rocked in PV1...!!

2 member(s) Liked the above comment :
KayAziwa, nirmalac99

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Posted on: 20 January 2014 at 8:19am
Gurmeet and Kratika were AMAZING as ArYa in Punar Vivah!

2 member(s) Liked the above comment :
KayAziwa, nirmalac99

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Posted on: 13 January 2014 at 7:08am
Sanaya, Ashish and Tarun are fantastic in Rangrasiya.

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Posted on: 06 January 2014 at 1:31pm
Rubina Dilaik has played many interesting role..

1 member(s) Liked the above comment :
ivl246

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Posted on: 05 January 2014 at 10:47pm
love u Srishty and Eijaz.

Love Punar Vivaah2

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Posted on: 04 January 2014 at 5:37pm
get your facts right, the storyline in the beginning of season 2 was extremely poor ! any logical person could not have watched the weird story , however after Eijaz Khan's entry the show got higher trps and gained a good fan following. Too bad, greedy zee pulled it off air but now the show that replaced it is also getting poor ratings

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twni

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