Mahadev's Maha episode tops TRP charts with a record breaking 8.2 TVR

Life OK continues its steady growth reaching its highest ever GRPs

Friday, September 21, 2012 | 5:02:12 PM IST (+05:30 GMT)   |  Copyright: India-Forums.com/ Tellybuzz  |  Comments 96 Comments  |  18633 Views


Life OK's popular mythological saga Devon Ke Dev. Mahadev continued its strong run with the maha-episode which was aired on Sept. 9 recording the highest rating for any General Entertainment Channel (GEC) in the past one year. As per TAM ratings, the special episode of the show recorded a whopping 8.2 TVR in Week 37 2012.

The channel has been adding viewers since its launch in December 2011 in a lighning speed. It is also enjoys being the only channel that steadily increased GRPs in the last two weeks. This week, the channel recorded its highest GRP of 167, a major jump from previous week's 141 GRP.
 
On this occasion, Ajit Thakur, General Manager - Life OK says, "At Life OK, we strongly believe in cherishing what we have and our ratings are a true testament to this belief. It is our constant endeavor to deliver better quality entertainment to our viewers. Having recorded an 8.2 TVR on Devon ka Dev... Mahadev this week, we are delighted to see that audiences have acknowledged our efforts towards providing wholesome family entertainment.  While the show is about a mythological story, we ensure that our audience is treated with top quality content using today's cutting edge technology. This is a stepping stone for us and we hope to further live up to the expectations offering a never before entertainment experience to our viewers."

Life OK in a short span of time has established itself as a favourite channel for prime time family entertainment. The channel aims to further strengthen its distribution, width and reach as well as its brand presence by creating greater affinity with its content and consumer-centric marketing activities.

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Related Shows

Devon Ke Dev. Mahadev
Devon Ke Dev. Mahadev

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Life OK
Life OK

  • Posted on: 01 November 2012 at 2:34amTenuki

    har har mahadev :)

    best show ever

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 24 September 2012 at 4:10amNishajos

    It is the best on tv and the TRP is catching up now and finally the show is getting it's due. Love DKDM.

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 24 September 2012 at 2:31amSandytatsme

    Direction, BG score, special effects and a good ensemble cast has made DKDM the best on television.

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 24 September 2012 at 2:11ampayasa

    it is an extraordinary show..it meets audiences expectations of mythological stories..good narration,n direction has made it exceptional

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 24 September 2012 at 1:53amlikithakmh

    cograts to the whole team of dkdm !!!!!!!!!!!!! it rox!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 23 September 2012 at 10:57amKiranSonu1

    conrats to whole team.
    DKDM roxxx.

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 23 September 2012 at 10:46amKavya.Kumari

    Best show on tv and only show I watch now without fail. The show is doing best in bringing out the story of Lord Shiva. Sonarika was brilliant in the Durga and Kaali roop. Happy with the super success of the show.

    3 member(s) Liked the above comment :
    Tenuki, divyasn, foram.
  • Posted on: 23 September 2012 at 8:20amSanyomg

    DKDM ROCKS!
    Excellent direction, top notch casting, amazing vfx effects, extraordinary performances n mohit raina as mahadev have made dkdm what it is today! It deserves d success...
    Miss mouni roy aka sati's presence in d show..

    2 member(s) Liked the above comment :
    Tenuki, foram.
  • Posted on: 22 September 2012 at 10:17pmIndu13

    The most rocking show on television. Not surprised at all with it's popularity and TRP gains. Team DKDM take a bow.

    3 member(s) Liked the above comment :
    Tenuki, likithakmh, foram.
  • Posted on: 22 September 2012 at 12:48pmringroses

    Heartiest Congratulations!!!!... TeamDKD..M and Channel LifeOK... 'THE BEST'...koi shakk???...nah!!!... keep on winning hearts... great belief.. experimentation ,hard work by all...and Mahadev-Parvati ki kripa, every episode's a visual, mind&soul celebration... wish you all many more super success..All The Best

    5 member(s) Liked the above comment :
    Tenuki, green_tea, divyasn, jyoti07, foram.

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