Battle for TRP's thunder on!

With IPL round the corner , we want to ask industry people if it will pose a threat to the entertainment channels and soap...

Friday, March 30, 2012 | 6:01:22 PM IST (+05:30 GMT)   |  Copyright:  |  Comments 21 Comments  |  11429 Views

Indian Television shows biggest nemesis is back and back with a vengeance Indian Premier League , IPL. IPL stretched over almost two months, could spell a dry run for most of the entertainment channels.

With a plethora of shows , either being recently launched or slated to be launched , will fight over the same eyeballs as IPL. With most of the matches to be played in the evening , we could have a major shift in audience loyalty from prime time channels to the IPL matches. Relatively newer shows like, Colors Chhal Sheh Aur  Maat , Shubh Vivaah on Sony TV are yet to strike that cord with the viewers and form a dedicated fan base.

When contacted Bhairavi Raichura , she pointed out that facing challenges head is the one solution  "If a channel decides to launch a particular show then they have obviously factored in all the possible variables. IPL has to be taken as a challenge and obviously we have to put our best foot forward"

Shows to counteract a plunge in TRP's have come up with the idea of 'Mahaepisode' , one hour entertainer that promises a massive twist in the story. J.D Majethia , the actor cum director feels IPL now lacks novelty  " With different mediums springing up like Internet and mobile, the ardent match viewers tend to stick to those ,thus giving women a free rein to watch their favorite serials. Also, the matches tend to be insipid until and unless there is some major happening in a match"

The ring of optimism is palpable in the voice of Indian show makers. We will have to wait and watch for who has the last laugh Entertainment Channels or the Sport that is considered to be a religion in India.

By Medha Devendramita

Share this News on your Social Network.

User Rating Rating(11 Votes)
  princeadeel2011, XxAsiyaxX, rosha.a, Rams3697, Strawbella, Dil_Rishbala, Meera_Ka_Mohan, sadffi, AngelicDesires, princessunara, anji-mira

User Comments & Ratings

Join India Forums for free to comment on this story. Have an account already? Use Quick Login to comment.

Dear Readers,

  • Please do not use derogatory comments in reply to the stories published on Telly Buzz, India-Forums.
  • The credibility of the site matter to us, and the comments in bad taste tend to invariably hurt the actors/production house/channel etc.
  • So kindly, refrain from creating an unhealthy atmosphere for all, and keep your comments constructive.
  • Also, please use the Rate It button if you want to just thank the author for posting the story.

Related Celebrities

Bhairavi Raichura Bhairavi Raichura

J D Majethia J D Majethia

Related Shows

Shubh Vivah
Shubh Vivah

Chhal-Sheh Aur Maat
Chhal-Sheh Aur Maat

Related Channels

Sony TV
Sony TV

  • Posted on: 01 May 2012 at 7:29amsadffi

    Shubh Vivah Rockxxx..
    Sony Rockxx...
    Ek Rockxxx..

    1 member(s) Liked the above comment :
  • Posted on: 06 April 2012 at 6:48pmGagani

    Shubh Vivah rocks. This is the best show on sony. This show should be in Top 10. UTV 's best show ever.

    1 member(s) Liked the above comment :
  • Posted on: 02 April 2012 at 6:12amKANHA6

    balika vadhu rockzzz & will always rock. many other shows will also. hate IPL. don't think it will draw all audiences.

    1 member(s) Liked the above comment :
  • Posted on: 01 April 2012 at 11:01amanji-mira

    its a unique show. kabir jaiswal and neha , nice to watch. daily we wait for chal..shah...maat. also I will not miss my favarite show NBTNMKK.colors will rock.

    Edited on:01 April 2012 at 11:04am

    1 member(s) Liked the above comment :
  • Posted on: 01 April 2012 at 1:04amwaizmapa

    IPL cant stop me from watching dekha ek khwab, its truely a rocking show... N eagerly looking forward to monia's transformation into princess manyata :)

    Edited on:01 April 2012 at 1:05am

    2 member(s) Liked the above comment :
    jontyjain, poiu123
  • Posted on: 31 March 2012 at 11:28ampakpearl

    nothing can stop me 4rm watching ipkknd n i m not interested in trp game!!!!!!!

    4 member(s) Liked the above comment :
    memario, ArshiR, -shamima-, princessunara

    1 member(s) Disliked the above comment :
  • Posted on: 31 March 2012 at 7:58amMeera_Ka_Mohan

    NBTNMKK rocks, come what may...!!!

    IPL will not make any difference to NBT audience, we love this show so much, it comes first in the priority list, nothing can distract us.
    NBT rules...!!!!!

    2 member(s) Liked the above comment :
    Meera_Ka_Mohan, anji-mira

    2 member(s) Disliked the above comment :
    o0Angel0o, OmnipotenceZaxo
  • Posted on: 31 March 2012 at 6:53amsadffi

    Shubh Vivah Rockxxx..
    Sony Rockxx...

  • Posted on: 31 March 2012 at 5:12amnav_bat

    Since IPK falls int he 07:30-08:00 when there is no Ipl match, ill get both the doses successuflly.:D And even if it did, I dont care, IPK always shall come first for me.

    6 member(s) Liked the above comment :
    o0Angel0o, memario, -shamima-, pakpearl, princessunara, -wintergreen-

    1 member(s) Disliked the above comment :
  • Posted on: 31 March 2012 at 4:55amavi_k_

    IPL ROCKS. All serials together one side and one IPL MATCH ONE SIDE. IPL GONNA WIN. This year much more coz this year it's gonna get record response throughout the world. This is what many telly actors think bt they r majboor to do their jobs.

    1 member(s) Liked the above comment :

    3 member(s) Disliked the above comment :
    PyaarMillGayya2, Strawbella, princessunara

Tellybuzz Wassup??? Articles Index

Telly Buzz Search


Bunty Upset With Sagarika In Hum Hai Naa

Views : 111303
Comments :30

Prem Remarries Simar

Views : 30755
Comments :39

Ishaani Meets Her Real Father

Views : 17894
Comments :9

Ranveer And Ishani Tie The Knot

Views : 9635
Comments :8

Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.