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Colors snaps up rights to Screen Awards

Hindi entertainment channel Colors has bagged the rights to telecast the 18th edition of Screen Awards, a property that has been associated with Star Plus for over a decade.

Tuesday, December 13, 2011 | 6:25:07 PM IST (+05:30 GMT)
 6 Comments | 4356 Views | Copyright: IANS

colors

Hindi entertainment channel Colors has bagged the rights to telecast the 18th edition of Screen Awards, a property that has been associated with Star Plus for over a decade.

The Colors Screen Awards, as they are now called, will be held in January 2012.

Initiated in 1994, these awards are given in over 30 categories to recognise upcoming talent and professional excellence in Hindi and Marathi cinema. Officials at Colors, one of the leading Hindi general entertainment channels, are happy with the acquisition of the award ceremony.

'The Screen Awards is one of the most popular and recognised award functions in the Indian film industry's calendar and we are extremely proud to be associated with it,' Raj Nayak, CEO, Colors, said in a press statement.

'It has been our constant endeavour to make Colors the one-stop entertainment hub for our audiences by bringing to them excellence in terms of shows, events and movies and through the acquisition of this property we hope to achieve just that,' he added.

Shekhar Gupta, Editor-in-Chief of The Express Group, which organises the annual extravaganza, said: 'Cinema is bristling with talent, these awards applaud and celebrate this creative upsurge.'

The event will see the presence and performances of some big names from the industry.

The awards will be decided through a unique, two-step screening process that includes a Screen Selection Academy, which send their recommendations to a select Screen Jury.

Previous jury chairpersons included veterans like Ramesh Sippy, Amol Palekar, Jeetendra, Asha Parekh, Shatrughan Sinha and Waheeda Rehman.


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Posted on: 14 December 2011 at 5:34am
very good newz...Star PLUS ALWAYZ overestimated...now toh SP is fully faltu nothing to see in SP...

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MrRockySingh, Suneel_kumar

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lipsa123

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Posted on: 14 December 2011 at 3:51am
all the shows on colors channel are such flop shows ...except 1 or 2 ...
i only watched JAI SHRI KRISHNA on this channel...

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Posted on: 14 December 2011 at 3:33am
very good Star Network ppl should be taught a lesson they r nuts and they so called the No.1 will some day land nowhere as they have shut down nice shows like Kis Desh Mein Hai Mera Dil n Geet...

Edited on:14 December 2011 at 3:39am

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angel143r

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Posted on: 14 December 2011 at 3:01am
oh SP lost this? surprising...all the best to colors

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MrRockySingh, Suneel_kumar, -SMay31-, .dream-catcher.

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Posted on: 14 December 2011 at 2:19am
all the best to colors, looking forward to the Colors Screen Awards

Colors channel rocks

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.dream-catcher.

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Posted on: 14 December 2011 at 12:15am
thank for the awesome articles

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.dream-catcher.

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Posted on: 13 December 2011 at 10:25pm
Good job colors.

SP deserve to be flop. keep rocking colors. SP ego will kill them.

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nazsheikh, MrRockySingh, .dream-catcher.

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