Sony Grabs the No 2 position; Grabs 245 GRPs

KBC topples other shows across channels to take the no 1 slot with an opening of 5.2

Thursday, August 25, 2011 | 6:11:08 PM IST (+05:30 GMT)   |  Copyright:  |  Comments 65 Comments  |  18954 Views

Sony Entertainment Television continued its dream run, and replaced Colors from the No 2 slot among GECs with a strong 245 GRPS across markets. Empowered by the best fiction and non- fiction shows for its viewers, Sony Entertainment Television has become the Most Watched Television channel and is the No.1 channel in primetime with 154 GRPs.

Mr. Amitabh Bachchan's charisma took centre stage once more with KBC's opening at 5.2 TVRs being the highest recorded for any non-fiction show this year,

SET's fiction shows have shown a stupendous increase as well, where, Bade Acche Laggte Hai struck a chord with the males and females alike and garnered 3.7 TVR for the current week was followed by Saas Bina Sasuraal at 2.4 TVR. CID continued to thrill the audience with an average rating of 3.5 TVR, supplemented by Crime Patrol at 3.1.

The strong line up of shows in both categories of fiction and non-fiction propelled Sony to a very strong No 2 position among Hindi General Entertainment Channels.

Delighted at the channel performance, Ms Sneha Rajani, Senior EVP Business Head, SET, said "KBC 2011 has been the only non-fiction show to open above 5 TVR this year on any Hindi GEC. We are delighted at the performance of all our shows and over the next four to five weeks we will further consolidate our position. We are confident that fiction will be the main growth driver on the channel. With a slew of promising new shows, SET will be a channel to watch out for."

Commenting on the stupendous numbers for SET, Mr NP Singh, COO MSM, said "2011 has been a very good year for us. Sony Entertainment Television is on an upward curve. With the excellent opening of Kaun Banega Crorepati, the fantastic performance of all our  fiction shows and non- fiction shows  we are ready for the next level of growth for the channel and our upcoming shows will simply add to the great performance of the channel." 

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  • Posted on: 07 November 2011 at 10:33pmshivani003


    Edited on:07 November 2011 at 10:34pm

  • Posted on: 02 September 2011 at 11:24ampapia

    I love Sony for its program for different genre. There were several programs I used to like such as JJKN, Kutumb, Rista.Com, Lovestory and so... on.

    KBC, CID , ADALAT and BALH is rocked. I am also waiting eagerly for two new brach of shows in Sony.

    3 member(s) Liked the above comment :
    ashoo_butt, shivani003, SmritiKatha
  • Posted on: 01 September 2011 at 8:52amaway_from_TV

    CID rocks... 13 years of glory... still giving other shows a run for their money...Long live CID ..Long live Sony

    Edited on:01 September 2011 at 8:54am

    1 member(s) Liked the above comment :
  • Posted on: 30 August 2011 at 1:48amRoopal_ArDi

    sony rock
    just waiting for the day it reaches the first spot
    i guess the day is not far with KBC CID Adalat SBS BALH and kuch to log kahenge...
    way to go sony

    2 member(s) Liked the above comment :
    DV_LVR, SmritiKatha
  • Posted on: 28 August 2011 at 7:18amDu_Nish

    wow. some good shows are indeed from this channel.

    good job

  • Posted on: 27 August 2011 at 9:15am-Hina-

    Aww .. well deserved :) Its my fav channel :D Sony TV is up with such unique and wonderful shows like Bade ache and moree...

    Love watching KBC :) Mr.Bachhan is doing an aweesome job^^

    Cant wait for .. Kuch toh log kahenge* Yeaaahhh

    4 member(s) Liked the above comment :
    DV_LVR, Du_Nish, SmritiKatha, shivani003
  • Posted on: 27 August 2011 at 8:55amshivani003

    @ JustJ - I totally agree! Sony deserves to be number 1! They are a channel that has much more substance than Colours and doesnt need latest movies to increase their trps/grps...

    Iam damn sure Sony will be number 1 in future. Keeping fingers crossed Big smile

    3 member(s) Liked the above comment :
    DV_LVR, Suneel_kumar, SmritiKatha
  • Posted on: 27 August 2011 at 4:57amshrutireddygr8

    Love SONY for its varied and unique content!! Congrats!!!

    4 member(s) Liked the above comment :
    Suneel_kumar, -Hina-, shivani003, SmritiKatha
  • Posted on: 27 August 2011 at 1:28am.Antique_Piece.

    congratulations to sony tv..its shows really nyc and different

    3 member(s) Liked the above comment :
    Suneel_kumar, shivani003, SmritiKatha
  • Posted on: 27 August 2011 at 12:06amChillMaarYaar

    Waiting for the day , when Sony grabs first spot , and kick Colors out of No.1 , as Colors dont deserve that position

    11 member(s) Liked the above comment :
    sparkling-star, shrutireddygr8, Saee.T, mitrabhuyan, Keva, DV_LVR, Suneel_kumar, shivani003, SmritiKatha, xxXSejalXxx, Roopal_ArDi

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