Sara Khan turns producer!

The super talented actress will soon produce digital content on YouTube titled CIA.

Shachi Tapiawala Rathod Thumbnail

Shachi Tapiawala Rathod

View Profile

Surreal actress Sara Khan, who gained fame with the serial 'Dhoondh Legi Manzil Humein' on Star One, enthralled the audience by taking a leap in her career on the big screens with her stint in Total Siyappa.
 
Having gained sustainable popularity with her role in 'Dilli Wali Thakur Gurls' on &TV, Sara has now launched a digital channel on YouTube! Let's get to know more about her venture in a candid conversation with Sara.

Please elaborate on your new venture. What was your idea behind this setup?

I've always believed in happiness as being a pre-cursor to success. The happier you are.. the more successful you can be. So I thought the best way to create happiness is by creating videos that will bring out emotions such as laughter, love, joy etc. I have created a YouTube channel called CIA (Caught In Action) to pass a wonderful message across.

Why a YouTube channel? What inspired you to shift focus to producing digital content?

The whole world is now digital. To create an impact on people, I thought social media is the best and the most effective way. People receive instant notifications of my content. The net is full of distinguished content and I want to contribute the best!

What kind of content will you produce?

Videos that will make people smile, laugh and go awe! We want to bring smiles on people's faces all over the world, which is the current need of the hour. 

Your point of view on the digital wave coming into India...

India has the fastest growth in the world when it comes to digital content.  The number of smart phones being sold here is higher than any other country. We want to tap in to that revolution to create an impact!!!

How do you think the digital medium will affect in the way television has been viewed until now?

The future will be that people will choose what they want to watch. It's going to be about choice. That's truly amazing. Imagine a TV where you chose and design your own channel. It's coming faster than you can imagine!

With Netflix coming in, do you see the digital medium having an upper hand than TV?

I think that the TV and digital medium will integrate. Both will interact. The evidence is already present with smart TV's. It's going to be about choice and people will compete for viewers.

Well said Sara, and good luck for your new venture.

Shachi Tapiawala Rathod

Your reaction

Nice
Awesome
Loved
LOL
OMG
Cry
Fail
Sara Arfeen Khan Thumbnail

Sara Arfeen Khan

Dhoondh Legi Manzil Humein poster

Dhoondh Legi Manzil Humein

Dilli Wali Thakur Gurls poster

Dilli Wali Thakur Gurls

Star One thumbnail

Star One

And TV thumbnail

And TV

Comments (0)

Latest Stories