Starting March 17, Sony Entertainment Television promises to bring you closer to the stars! Your favorite television stars - the bold and the beautiful- are descending on earth for Sitaare Zameen Par – Television Ka Maha Event. For the first time ever on Indian television, the entire galaxy of stars, almost everyone, will queue-up to entertain and interact with the viewers in a month long extravaganza starting March 17 – April 17, Monday – Thursday at 10 p.m.

Sitarein Zameen Par – Television Ka Maha Event will house 3 star-studded programs under its umbrella, namely – Bura Na Mano Holi Hain, Mr. and Ms Television and Ustaadon Ke Ustaad. In this Maha Event, catch your favorite television stars come out in the open to celebrate in a weeklong Holi special filled with loads of masti, music, dancing and a riot of colors. After Holi, the celebrations get better. This time you will see your favorite stars competing with each other for a Perfect 10 – for the Mr. & Ms Television title, shedding all inhibitions to wear that ultimate crown .The last of the events is a face off between the stars of all reality shows (on Indian television) on one platform—Sony Entertainment Television.

Commenting on the Maha Event, Albert Almeida, Executive Vice President and Business Head, Sony Entertainment Television, said, "In line with our vision of offering the biggest and the best, we bring to our viewers an innovative and fun filled extravaganza – Sitaare Zameen Par—Television Ka Maha Event. Kicking off with the festival of colors the show promises to bring home the biggest stars in a celebration like never before on Indian television. This month long special offers some exceptional entertainment with a spirit of camaraderie and competition. Sitaare Zameen Par… will bring together the best talent and a galaxy of stars, who will come together to entertain like never before."

Bura Na Mano Holi Hai: (Monday-Thursday, March 17 –20 @ 10.00 pm &Grand Finale on Sunday, March 23 @ 12.00 noon)

The festive season starts with Bura Na Mano Holi Hai… a four part comic reality series of pranks, gags, music and dance hosted by the Comedy Circus winner - Ali Asgar. This Holi special will see the return of the hit pair – Raju Srivastav and Rakhi Sawant (earlier in Comedy Ka Baadshah Hassega India) along with television actor Kavita Kaushik and Kunal who play pranks on celebrities…all in the name of Bura Na Mano Holi Hai… Produced by Wizcraft, this one-week special will not only entertain but also educate the viewers on the origin and significance of Holi.
The grand finale, a showcase of performances, will play out on Sunday, March 23, at 12.00 noon. Television stars - Amir-Sanjeeda, Rakhi Sawant, Manav Gohil, Shama Sikander, Jay Bhanushali, Sayantani Ghosh, Yash Tonk, Sangeeta Ghosh, Roshni Chopra, Pulkit Samrat, Gurdeep Kohli, Shradhdha Nigam, Karan Oberoi, Indian Idol band F4 and contestants - Deepali, Prajakta, Meenal and Charu will all set the stage on fire.

Mr. and Ms. Television: (Monday-Thursday, March 24 – March 27, March 31 - April 3 @ 10 pm, Grand Finale on Sunday, April 6, @ 12.00 noon)

Amidst big film & TV awards and music & dance reality shows comes a talent contest Mr. and Ms Television specially designed for our small screen's glamour brigade. The show is the ultimate hunt for India's most talented and multifaceted TV personality. The contest will see 6 female and 6 male celebrities competing across various categories - singing, dancing, acting etc… to compete for the title of Mr. and Ms. Television.

The talent contest is produced by ITA and will be judged by Hindi film industry's two very popular & well-known personalities along with everybody's favorite anchor.

Ustaadon Ke Ustaad: (Monday-Thursday April 7 to 10 @ 10 pm & Grand Finale on Sunday, April 13, @ 8.00 p.m)

The last of the month long mega events, Ustaadon Ke Ustaad, brings together popular faces from all reality shows Sa re ga ma Vs Voice of India Vs Indian Idol, Nach Baliye Vs Jhalak Dikhhla Jaa, Comedy Circus Vs Great Indian Laughter Challenge, Lil Champs Vs Chote Ustaad… on Indian television, on one platform. First of its kind, it is the ultimate face off between these stars and the competition will result in a star studded entertaining week that will have the viewers saying dil maange more…

Watch out for your favourite stars come in large numbers to celebrate Television Ka Maha Event! Only Sony Entertainment TelevisionStarting March 17, Monday-Thursday at 10.00 pm.