With a staggering TRP of .75 during the Sunday premiere, MIB 3 has become the highest rated film since 2012 across the English movie category.

Monday, March 25, 2013 | 1:43:09 PM IST (+05:30 GMT)   |  Copyright:   |  Comments 4 Comments  |  2620 Views

Sony PIX has created history with the television premiere of the sci-fi blockbuster movie, Men in Black 3 on Sunday 10th March, 2013. With a staggering TRP of .75 during the Sunday premiere, the movie has become the highest rated film since 2012 across the English movie category.

MIB 3 garnered audiences across various age, gender and geographic profiles, with 1.8 million viewers tuning in for the dual premiere on last Sunday. The MIB 3 premiere, along with an impressive array of movie titles has taken Sony PIX to the leadership position in the genre with 17 GRPs in 7 metros.

The channel had announced the Premiere as the First Interactive Mega Premiere seeking to create conversations around #PIXMIB3Moment on Twitter and was trending No.2 all day during the premiere.

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User Rating Rating(6 Votes)
  reema2406, aisha.damor, -Swetha-, ..FallAndFly.., Super.Psycho_, deboleena.manna

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  • Posted on: 25 March 2013 at 4:55amShaina_b

    That's great!!!!

    I like MIB series!!!!!

  • Posted on: 25 March 2013 at 2:44amdeboleena.manna

    I love this part...MIB 3 n I also watched it on Sunday premiere...glad for it's success.. :D

    1 member(s) Liked the above comment :
  • Posted on: 25 March 2013 at 2:38amSuper.Psycho_

    i love MIB series...
    batman series
    MIB series
    POTC series
    best movies ever

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