And to make matters worse, the controversies surrounding the lead actress Krishna Gokani have not helped matters.
The latest buzz is that the channel has apparently planned to replace Krishna.
A little birdie tells us, "The general consensus is that Krishna has lost her focus and that is reflecting in her performance. She has been getting regular feedbacks to improve on her acting, and the channel is actually keen on improving the ratings. Hence there is an urgent need
to replace the actress".
We hear that the channel has approached actors like Aarti Singh, Natasha Sharma, Parul Yadav, Supriya Kumari. However the final decision on replacement has not been arrived at till now.
Supriya Kumari when contacted said she had got a call, but nothing is clear at the moment.
Natasha Sharma of Laado fame said, "After playing a role of the stature of Sia, I need to think a lot before taking up my next role. I have few offers in hand of which Looteri Dulhan is one. But I have not decided on anything yet".
Parul Yadav refused to comment, while Aarti was unavailable.
We tried contacting Krishna Gokani, but she remained unavailable.
Our efforts to reach Saurabh Tewary, Head of Programming, Fiction, Imagine, were futile.
We also hear that even if the replacement happens, the onus will be on the team to deliver better ratings, failing which the show might go off air.
As of now, let's wait to see who becomes the next Looteri Dulhan ..
Reporter and Author: Srividya Rajesh