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Sony plans to offer a 'reality' package at prime time..

Friday, May 14, 2010 | 8:57:21 PM IST (+05:30 GMT)   Comments 20 Comments
Sony plans to offer a 'reality' package at prime time..

Sony will now focus on three of its popular reality shows to give them the much needed numbers..


Sony Entertainment Television has gone thro' many a revamps when it comes to its fiction programming, but none of them have matched the fiction standards of other top class GECs.

Sony has now brought in a new strategy of competing with prime time fiction shows of other GECs with their popular and widely watched reality shows. Indian Idol 5 which has opened to a great response will now be aired at 9 PM, every Monday and Tuesday. The widely accepted Boogie Woogie is back and will be aired at the 9 PM slot, every Wednesday and Thursday. Their new show Comedy Circus ke Superstars will launch on May 22nd and will air at 9 PM every Friday and Saturday.

When asked about the new strategy, Ajay Bhalwankar, Programming Head, Sony said, "Yes, we are now looking at the 9-10 PM slot to be taken over by reality shows. Sony has always given something different, and this time we wanted to make our prime time programming crispy; also the fast paced nature of these shows is what makes the difference".

Guess it is going to be reality all the way for Sony!!

Reporter and Author: Ranjini Nair


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  ..Adeena.., magicalmelody, yipee, luv_pavi, ANJANA, minuu
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Related Shows

Boogie Woogie
Boogie Woogie

Indian Idol 5
Indian Idol 5

Related Channels

Sony TV
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  • Posted on: 2 years ago..Adeena..

    hmm nyc...!!!

    i just luv 2 watch indian idol 5.. dis year it is owsum...
    bt please bring rishta.com on air... please....

    Report Abuse

  • Posted on: 2 years agoc00l_girl

    i liked indian idol... good, thnx 4 the article

    Report Abuse

  • Posted on: 2 years agoNadz_YuNalover

    great sony ppl have lost it :'(

    Report Abuse

  • Posted on: 2 years agoAmri174

    I don't care, my fav shows rishta.com,powder and mahi way are going off air!

    So good bye to sony!

    Report Abuse

  • Posted on: 2 years agoShaina_b

    The reality shows are all outdated!!!!!

    The only good show on Sony is Rishta.com and that too they are taking off air!!!!

    Report Abuse

  • Posted on: 2 years agogalacticgem

    tooo bad... reality shows r better to air on fridays n saturdays...

    Report Abuse

  • Posted on: 2 years agokooliio

    @maya123
    totally agree with you about anu malik

    Report Abuse

  • Posted on: 2 years agomaya123

    it is not the singing that is outdated but the annu malik's comments.
    now if i could have partial deafness to those comments that would be great.
    must admit they have chosen good singers -guess they have finally realized that quality is what draws people to the show not the insults and the dramabaazi

    Report Abuse

  • Posted on: 2 years agorahman2005

    @maya123

    You find Indian Idol outdated??? Are you deaf of what??? Have you seen the standard of singing this year, it is the best till date!!!

    Report Abuse

  • Posted on: 2 years agoSallufanno1

    hmm comedy circus superstars wonder whos gonna be there now

    Report Abuse

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