Ekta's Pavitra Rishtha on Zee TV...

Ekta Kapoor's next venture, Pavitra Rishtha on Zee TV is a remake of a Tamil serial, Thirumathi Selvam..

Saturday, May 02, 2009 | 11:14:45 AM IST (+05:30 GMT)
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After Kasamh Se, Balaji Telefilms is back with their next venture on Zee TV, titled 'Pavitra Rishtha'. The show is a remake of a very popular Tamil serial, Thirumathi Selvam, of which Ekta Kapoor has acquired copyrights.

According to our source, "Pavitra Rishtha will have the basic flavor of Mumbai and the story will focus on a middle to lower middle class Mahrashtrian family".

"The protagonist is a well-cultured, less-educated girl Archana who is past her marriageable age. Savitha Prabhune and Ajay Rohia essay the role of her parents. While the mother prays that her daughter gets a well-educated boy in her life, her father is more of the practical type. Archana has a brother, bhabhi and two younger sisters, of which one is working and the other is in college", explains our source.

The show will revolve around the essence of the city of Mumbai, and will have more of chawls and old buildings shown in the story line.

"Pavitra Rishtha is the tale of Archana who does not get a suitable offer just because she is not educated. The manner in which she settles down in life with her partner is interesting to watch", adds our source.

And the actress who has bagged the meaty role of the female protagonist is Ankita Lokhande, who was first seen in Zee Cinestars Ki Khoj. The actress was also finalized to play the main lead in NDTV Imagine's school-based love story Baali Umar Ko Salaam, before the project was scrapped.

"The show will also have Swati Anand who was earlier seen in Kasamh Se. She will essay the role of Archana's Bhabhi and her character will be grey", states our khabroo.

The promos of the show are already on air. Pavitra Rishtha will be a daily from Monday to Friday, and will launch on May 25th in a prime time slot, though the timing has not been finalized yet.

Let's see how successful this remake turns to be for Ekta Kapoor and Zee TV!!

Reporter and Author: Srividya Rajesh

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Aahaana, mjht2dmg, radhika_21, sweety_ursh, -AMIGAIL-LOVER-, k-ekta fan, luv_pavi, taibaaa, umi82990,, -DulceMaria-, sallu_lover, AS.., .Angel, minuu, -Preeti-

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Posted on: 04 June 2009 at 4:15pm
SUSHANT RAJPUT::)))WOw...shushant Rajput is the lead guy in this serial....Our old preet has got his own so glad for him:))))

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Posted on: 17 May 2009 at 1:21am
Great! this is going to be another love story which might end up like Vivaah! Great! Zee is too free hiring stupit serials & buzy axing good, longest running serials & good TRP leaders like Saat Phere, Kasamh Se, Dulhann & Maayka! Keep up the gud work ZEE Telefilms... .\/.

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Posted on: 04 May 2009 at 5:21am
TMSTamil serial TMS is updated daily in SUNTV forum... Its good..
All the best for the remake..

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Posted on: 04 May 2009 at 5:20am
It would be another crap material from the house of Balaji TeleflimsBy the way folks,
Few days back, in a community forum, i got to know about a new site by the name:


It''s quite a nice looking site. Its TINSEL TALK is what I liked the most.You guys too should

have a look at it.

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Posted on: 03 May 2009 at 6:54am
wht abt the men in lead??whoz he?

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Posted on: 02 May 2009 at 6:43pm
thanx soo much!!!

Looking forward to this show...

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Posted on: 02 May 2009 at 3:03pm
Well I Mostly like Ekta''s Show because she knows how to pair up a Jodi ..

Always some Cute Jodi :D

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Posted on: 02 May 2009 at 1:41pm
who is Swati Anand?Can anyone please tell me which character did this Swati Anand girl played in Kasamh Se?

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Posted on: 02 May 2009 at 1:34pm
Dulhann ends May 22nd and this show will replace it May 25th, makes sense!
Well, good luck to Ekta and the show.

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Posted on: 02 May 2009 at 12:17pm
I''m looking forward to this show!!! Ekta''s back to rule again and Inshallah this show will be rocking as KMH and Bandini!!! Good luck Ekta!!!!

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