The disastrous opening of Ram Gopal Verma's much-talked-about Nishabd has come as a huge shock to the entire film industry. Analogous to an excessively blown-up bubble bursting, the film has opened to shockingly low collections, clearly indicating that Ramu's version of Lolita is a dampener.
The collections vary from 6 per cent to 30 per cent in Mumbai. In fact, most places could not even rake in collections beyond 20 per cent. The film has spelt disaster to investors even outside Mumbai.
Taran Adarsh, editor, Trade Guide, says, "There are many reasons for the film's dismal opening at the box-office. The first being that the pre-Holi period is always considered thanda, in terms of collections. Secondly, this kind of love story does not appeal to Indian viewers. The audiences in India are very orthodox and cannot accept it. Lastly, Ram Gopal Verma's credibility has taken a backseat in recent times. It is a reality that in India, such stories cannot be accepted. There are certain things which cannot be shown publicly."
We spoke to a few of the very few viewers who saw the film yesterday. A 37-year-old viewer from Fort, Anil Singh, says, "It's a pathetic movie, to say the least. The story is unrealistic and I found it difficult to relate to it. They have dealt with a complex and serious issue in an extremely juvenile manner. It's almost comic."
SC Jain, 67, from Mulund says, "RGV has tried to recreate the magic of Lamhe, but with little success. While I must admit that Amitabh's performance is worth watching, the movie failed to impress me. It could have been better."
Meanwhile, 33-year-old Sanjay V Shah from Kandivli says he doesn't want to see the film. "I have not seen the film as I think that an actor like Amitabh Bachchan should never do a film like this. He is more of a father figure and should have refused the film. Secondly, I think that RGV has become more of a publicist than a filmmaker. He's interested in creating news, not making movies. Films run on content and not on good promos and posters."
New Empire- 6.88 per cent
Maratha Mandir- 38.98 per cent
Cinemax- Kandivli-13.28 per cent (5 shows)
Ashish Chembur-14 per cent (2 shows)
Fun Republic-15 per cent (5 shows)
Cinemax Versova-26 per cent
Cinemax- Sion-28 per cent
Thane Wonder Mall - 21 per cent
Thane Eternity- 41per cent
Cinemax- Goregoan: 16 per cent (2 shows)
Regal- 15 per cent