Star Plus got itself a new leader in the form of Yeh Rishta Kya Kehlata Hai' last night in UK, while the much hyped Iss Pyaar Ko Kya Naam Doon Season' hit a record low, according to exclusive data obtained by BizAsiaLive.com.
The longest running show on Indian television, Yeh Rishta Kya Kehlata Hai' delivered an impressive 101,300 viewers peaking at 118,700 viewers. The show has been proving a huge hit for Star Plus UK in its new time slot of 18:30. In second place was Saathiya' at 19:00 with 91,900 viewers and Yeh Hai Mohabbatein' at 19:30 with 89,000 viewers. The two underperforming shows last night on Star Plus were surprisingly Ishqbaaz' with just 23,200 viewers at 21:30 and Iss Pyaar Ko Kya Naam Doon Season 3, which got its worse ever ratings with just 43,400 viewers tuning in last night at 20:00.
Star Plus' afternoon slot did well with Meri Durga' leading at 12:30 with 43,700 viewers, followed by Ek Aastha Aisi Bhee' at 13:30 with 29,500 viewers and Tu Sooraj Mein Saanjh Piyaji' at 13:00 with 23,400 viewers.
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