Balika Vadhu

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Balika Vadhu
Balika Vadhu

DNA: TVs fashionistas - Anandi

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Posted: 19 July 2012 at 8:50pm | IP Logged
Akshara's wide border sarees,
Sati's temple art jewellery, Parvati's waist-belt and Anandi's ghagra cholis have caught the fancy of
women, both in metros as well as
small towns. Television has been
quite a trend-setter as far as fashion is concerned. From bindis —
remember the dot  bindi actor
Neena Gupta used to sport in
Saans or actor Sudha Chandran's
snake bindis in Kahin Kissi Roz —
to hairstyles, actor Sakshi Tanwar's earlier look in Bade Acche
Laggte Hai, with the hair swept
completely on one side — the
small-screen heroines have been
quite the fashionistas.
Actor Hina Khan, who plays
Akshara in Yeh Rishta Kya Kehlata Hai is much sought-after when
it comes to inaugurating saree
shops. From Mumbai to Delhi,
Hina has so far been to at least
half-a-dozen shops that
specially stock sarees popularised by her. "Akshara
wears only netted
sarees. Also, I am particular
that the borders are thick
and with laces," says
Hina who drapes the six
yards in all the colours
except black and white.
When actor Tina Dutta
was playing Iccha in Uttaran, the short-puffed
blouses she wore
along with her dressy
sarees were quite
popular. Pallavi
Sorte, who designed
the look, says, "Initially, Tina was wearing
three-fourth or half-sleeve blouses, but it was very common, so we
decided to change it. Since Tina
has a small body structure, we
thought of giving her ballooned
sleeves and that worked beautifully along with the brasso sarees.
Later we gave her half-net, halfbrasso and even cotton-printed sarees." The look had become
so popular that shops in
Kolkata would sell
them as Iccha
sarees!  
Not just
sarees, even
the  ghagra-cholis
and the Rajasthani
ornaments sported by Anandi aka
Pratyusha Banerjee are making waves specially in the
North. A
source from
the sets says,
"In Delhi, people ask for Rajasthanithemed weddings a la Balika Vadhu."
Actor Sakshi Tanwar, who had
earlier set the trend of sporting a
big red bindi with a dot that was
part of her look as Parvati in Kahaani Ghar Ghar Kii went for a
distinctive look as Priya in Bade
Acche Lagte Hai to differentiate
between the two characters. She
swept her long mane to one side
on the front and revealed her back
with backless cholis. The look had
become a rage in Uttar Pradesh
and Delhi.
Not just soaps, even mythologicals are playing an important role
in defining trends. Says Suhana
Sinha, creative director of Devon
Ka Dev Mahadev, "We are very
particular when it comes to designing the costumes and jewellery of the artistes. We don't
go to shops and buy randomly,
we have them specially-designed. During the Shiv-Sati
phase, we got the ornaments
sourced from the South and
now for Parvati's corals, we have
someone from the Himalayas designing it."
So, the next time you see someone sporting netted sarees with
wide borders or with the
long mane swept to one
side, you know where it
has been inspired from! 
chaya..

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