Love is on air
Soap producers experimenting with rom-com genre
The rom-com as a genre was never really tapped on the Indian small screen till now.
desi television scene, dominated by the saas-bahu formula for long
before reality TV took over, is seeing a surge of soaps that cash in on
romance with a comic twist to offer freshness to jaded plots and in an
attempt to boost ratings.
A slew of light-hearted shows across
channels such as Na Bole Tum Na Maine Kuch Kaha, Dekha Ek Khwab, Chintu
Aur Chinky Ki Badi Si Love Story, Tum Dena Saath Mera, Bade Achche Lagte
Hain and Kuch Toh Log Kahenge are an indication that producers have hit
upon the new TRP trick that, it seems, is here to stay for a while.
The romantic comedy was never really high on the priority list of channels that retorted to K-soap patented melodrama.
Going by the increasing numbers of rom-coms, it now looks like the couch potato might get a break from routine formulae.
first thing that separates these new shows from whatever ruled fiction
television ever since the satellite revolution happened is the polished
look they set out to present.
This is far removed from the jarring sets, garish costumes and loud make-up of protagonists that marked the saas-bahu soaps.
The backdrop of most rom-coms currently on air is the middle-class household and subtlety marks the narration.
Incidentally, most of these shows borrow the basic idea from films, books or foreign soaps.
Kuch Toh Log Kahenge is based on the famous nineties Pakistani serial Dhoop Kinare.
Ek Khwab is based on Hollywood hit, The Princess Diaries, while Bade
Achche Lagte Hain is based on the Gujarati novel Patrani.
What needs to be noted is whether these serials will maintain their unique flavour or ultimately resort to saas-bahu basics.
all, issue-based serials such as Na Aana Iss Desh Laado, Balika Vadhu,
Uttaran and Agale Janam Mohe Bitiya Hi Keejo set out to address
socially-relevant subjects in the recent past before becoming K-soap