Originally posted by: tomnjerry2
Exclusive: Economics Of Shah Rukh Khan's Don 2
Koimoi.com Editor Komal Nahta explains the economics of Shah Rukh Khan's Don 2, which hit theatres on December 23, 2011, in India. A Koimoi exclusive.
In The Hands Of The Producers:
All rights sold to Reliance Entertainment Rs. 80 crore Add: Subsidy expected from German government Rs. 15 crore Total revenues Rs. 95 crore Less: Cost of production (excluding Shah Rukh Khan's remuneration) Rs. 65 crore Profit to Producers Rs. 30 crore This means the three producers (Farhan Akhtar, Ritesh Sidhwani and Shah Rukh Khan) have already made a profit of Rs. 30 crore.
In The Hands Of The Worldwide Distributors Reliance Entertainment:
Cost of acquisition of worldwide distribution rights Rs. 80 crore Add: Cost of 3D conversion, promotion, prints and release Rs. 25 crore Add: Cost of money (interest; since a huge amount of acquisition cost was paid in advance) Rs. 5 crore Total cost Rs. 110 crore Revenues:
Satellite rights Rs. 36 crore Music right Rs. 9 crore Overseas theatrical business (expected) Rs. 25 crore
(minimum; of this revenues of about Rs. 15 crore have already come in from pre-sale of rights of some parts of Overseas circuit)India theatrical business (expected) Rs. 52 crore (minimum) Total revenues Rs. 122 crore India theatrical business (expected)Rs. 52 crore (minimum)Total revenues Rs. 122 crore
Therefore, the profit in the hands of Reliance Entertainment will be a minimum of Rs. 12 crore (Rs. 122 crore minus Rs. 110 crore). If the film scores better in Overseas and India, the profit could go upto Rs. 20 crore. The return on investment would, therefore, be a minimum of 11 per cent and it could go upto 19.8 per cent. In filmi parlance, this would be termed a Commission Earner in the hands of Reliance Entertainment. For the sake of clarity, any film which earns more than 20 per cent on the investment is termed an Overflow film.
Note: The above figures are very close to actuals where deals have been finalised and very fair estimates (on the lower side) where revenues are still to be generated.
Komal Nahta, the Editor of Koimoi.com, is Bollywood's most trusted trade analyst & film reviewer. You can follow him on Twitter and check out his Video Blog.
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Don2 economic..kisi k samajh aajaye toh plz explain me !!! 🤣Thank you @chocolover !!!😛Keep--------------Smiling !!!😊
| All rights sold to Reliance Entertainment | Rs. 80 crore |
| Add: Subsidy expected from German government | Rs. 15 crore |
| Total revenues | Rs. 95 crore |
| Less: Cost of production (excluding Shah Rukh Khan's remuneration) | Rs. 65 crore |
| Profit to Producers | Rs. 30 crore |
This means the three producers (Farhan Akhtar, Ritesh Sidhwani and Shah Rukh Khan) have already made a profit of Rs. 30 crore.
mujhe bas itna hi samajh me aaya😆
|
There's an easy way to describe Don2 without any spoilers. Think of great action flicks from the Lethal Weapon, Die Hard and MI4 series. Shake them up.
Replace Nakatomi Plaza with Berlin's leading bank and there it is - Don 2 - a Bollywood take on great action flicks where Shah Rukh wants to show that being a bad-ass is fun.
Post the RA.One disaster, a lot of hopes ride upon SRK to prove he is a bankable box office star and Don 2
works hard to re-establish the fact that SRK can scale walls, blow up
cars, look and act menacing despite the irritating laugh (seriously, he
doesn't lose that).
Don 2 @ NDTV
The first scene begins impressively and you wait for the return of the King as promised.
The
first half focuses on SRK and Boman Irani teaming up to conquer the
narcotics market in Europe moving on from Malaysia to Germany, with a
stopover in Zurich.
Nice cars (we all heard he blew up 67 of
them in the car chase, though really they didn't look like that many),
great locations. I'll stop at that, because I cannot say great action.
Don 2 Premiere
Explosive
yes, there's immense amount of shattered glass in practically every
action scene. But SRK fails to deliver the action, looking
unbelievable.
And for all you RA.One haters, SRK does a G.One here as well, with Priyanka instead of Kareena.
Boman
Irani and Priyanka Chopra return from the 2006 original. Priyanka
doesn't have much to do, except show some of the old chemistry with Don
and bash up a few baddies.
Boman Irani gets a few chuckles from the audience (he does have a witty line or two).
Stills: Don 2
Among the new entrants, Kunal Kapoor is believable, Lara Dutta is best remembered for shimmying in gold to the retro beats of Zara dil ko thaam lo
(there's no Kareena here and someone's got to do it). The rest of the
music by Shankar-Ehsaan-Loy is nothing to write home about.
Usha Uthup renders Hai ye maya, an almost James Bond-ish touch with that deep bass.
3D is a waste, so don't fret if you haven't booked for a 3D show. In fact, don't fret if you haven't booked a show at all.
The King is yet to return. Meanwhile since Hrithik's cameo is the highpoint of the film, I'll go with 2.5 stars, for the film.
Most awaited movie in late 2011, Don 2 : The King is Back has released today on 23 December, 2011.
Movie's story sets back after 5 years of its prequel movie Don when Don (Shah Rukh Khan) made Vardhan arrested by Malik(Om Puri) and Roma (Priyanka Chopra). Now, He surrenders to Roma and Malik in Malaysia. Don is sentenced to death and sent to a Malaysian prison where he meets Vardhaan and both compromise and escapes from Prison to Europe.
Here, Don makes plans to steal the printing plates which used to print Euro. Story shows how Don gets printing plates with many obstacles and twists.
Movie has catchy action scenes, plots and back-ground music. Its one of rare case in Film Industry where sequels is more interested then its first film of series.
Action scenes, car scenes are so good and have never been seen in Bollywood before. Jason West has given his career best for Cinematography.
After giving under expecting movie Ra.One, audience eyes was on Superstar Shah Rukh Khan to give him one more chance to give one good entertain movie and He did it.
Shah Rukh Khan has done very good job (rather best as Don). The way he talks, the way he walks, the way he acts makes him real superstar of Bollywood. You can say he is Tom Cruise of Bollywood. You will whistle in each his dialogue or action in movie.
Boman Irani fits as Vardhan and has lead role in movie. He is really versatile actor and give his best but his skills could be used more in movie.
Jangli Billi Priyanka Chopra has done enough in her little roll but she gets enough cheers by audience when don flirts her and her fight scenes at end.
Lara Dutta, Kunal Kapoor, Om Puri has very little to do and they are okey in their roll.
Yes, Hritik roshan is in movie and he has done cameo but its good than cameo done by Anil Kapoor in Mission Impossible 4.
Movies first half is best and second half is good. Movie doesn't have any vulgar words or scenes which you are seeing in most of movies of 2011.
Overall movie is best to watch for Shah Rukh Khan, Boman Irani, Never seen before action scenes and best Cinematography. I am sure you will come out of theater with Don's Dialogue in your minds.
My rating for this movie is 4 out 5 Stars.
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