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Meet humorous Aishwarya Rai

sheetald IF-Rockerz

Joined: 21 June 2005
Posts: 5190

Posted: 24 March 2006 at 10:06am | IP Logged
Here's Aishwarya Rai you have never seen. Clad in simple punjabi suit, this 32 year old fires back at a youngster who whistles at her and in turn gives lesson or two to the local yuppie as well. Did we mention to forget, Ash looks simply gorgeous in her new coke ad too.

Aishwarya Rai has endorsed several products in the past like Longines watches, De Beers jewellery, L'Oreal beauty products and Nakshatra diamonds and now can be seen promoting Coca Cola. Reportedly, the ad is being televised in all leading TV channels.

The credit of conceiving the ad goes to ad veteran Prasoon Joshi of McCann Erickson who visualized it as showcasing purposeful action and a self-empowered point of view in today's youth. This ad is brought to life by Abhijit Chaudhuri of Black Magic Productions.

The campaign ad features Aishwarya in a totally unglamourous role but she sweeps the audience off their feet with her attitude, wit, and humour. Vikas Gupta, vice-president marketing, Coca-Cola India, told a leading newspaper, "It's this attitude — the new found confidence of the Indian youth that the Coca-Cola brand campaign encapsulates."

A satisfied Prasoon Joshi is reported to have expressed elation for having used Aishwarya in this role. "I've taken the glamour quotient out of her persona, and utilised her acting abilities to communicate," he told in an interview.

Aishwarya manages to look pretty, even in simple attire and proves to the world that her beauty is unparalleled.

KNPKH2ster Goldie

Joined: 17 October 2005
Posts: 1368

Posted: 24 March 2006 at 10:56am | IP Logged
thanks 4 sharing.

Edited by KNPKH2ster - 24 March 2006 at 10:56am
saniyaa IF-Dazzler

Joined: 09 February 2006
Posts: 2506

Posted: 24 March 2006 at 12:37pm | IP Logged
eZ Senior Member

Joined: 22 March 2006
Posts: 231

Posted: 24 March 2006 at 12:57pm | IP Logged
She looks gorgeous in that pic. Thnx for sharing

Joined: 05 October 2005
Posts: 1637

Posted: 24 March 2006 at 2:55pm | IP Logged
huh i hate her
irtaza IF-Dazzler

Joined: 04 December 2005
Posts: 3088

Posted: 24 March 2006 at 2:56pm | IP Logged
thanx Clap
samilia Senior Member

Joined: 20 October 2005
Posts: 657

Posted: 24 March 2006 at 5:26pm | IP Logged

Originally posted by MS.ATTITUDE

huh i hate her


Because she's beautifull and intelligent

i'm sorry for you


AnGeLeYeZz Goldie

Joined: 08 June 2005
Posts: 2150

Posted: 24 March 2006 at 5:30pm | IP Logged

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