TOI: Pyaar mein Twist

PYAR MEIN TWIST 

Zara hatke love stories are ruling the small screen.AT tells you why 

Amrita Mulchandani 


Everything seems to be on a changing mode these days.So are love stories on the small screen.Whats brewing is a mixed bag of new love tracks different from the regular run of the mill love stories that the telly viewers have watched so far.Whats more,these tracks are liked by the audience too.
Take a closer look at some hatke love angles that are currently on air in Mann Ki Awaaz... Pratigya,an old man marries a teenager,in Kuch Toh Log Kahenge,a senior doctor gets attracted to an intern but suppresses his feelings for her because of the huge age gap,in Bade Acche Lagte Hai,an educated girl marries a rich,overweight man in Parichay,the protagonist gets married to his younger brothers fiance,in Baba Aiso Var Dhoondo,a guy gets married to a vertically challenged girl,in Phulwa a female dacoit falls in love with a police inspector,in Sasural Simar Ka,the younger sister sits in the mandap while the actual bride goes to a dance competition on the day of her marriage,Maryada... Lekin Kab Tak talks about the romance between a gay couple.And the list goes on.
Templates used for love stories have been done to death and are repetitive.So the trend of showing love stories differently is here to stay, says director-producer Rajan Shahi of Kuch Toh Log Kahenge,adding,This also reflects the fact that the audiences are open to different love stories.The new stories are like a breath of fresh air audiences are mature enough to appreciate stories which go beyond a typical love story. 
Agrees writer-producer,Raakesh Paswan of Baba Aiso Var Dhoondo who feels a change was required from the love stories which were becoming predictable.
These days show 
makers are working hard to provide different content keeping in mind the cut throat competition.Novelty is the key factor here, avers Raakesh.
Is the audience ready for this change though The way of narrating a story has changed.The audience likes to see different stuff which is real,yet captures the imagination.Todays shows are about variety with a different touch this generates curiosity among viewers, says producer,Siddharth Tewary of Phulwa.
Isnt it taking a gamble With so much happening on television,extraordinary love stories stand out and break the clutter.The story not only makes interesting content and bu i l d s drama but also results in high recall, says producer,Rashmi Sharma of Sasural Simar Ka.
TV actor Kritika Kamra says,A predictable storyline or a repackaged story from an older format doesnt really click.Viewers have started accepting changes and the channels have also started experimenting.So its a win-win situation for both. 
As long as the tube continues to pep up the content with innovative love tracks,the shows can hope to garner more eyeballs.
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