Posted: 08 January 2011 at 1:59am | IP Logged
Opening for Zee TV's Lux DID Doubles
4.6 TVR for the very first episode …as a build-up to the Grand Premiere of the show on Jan 14,the channel plans to extend its popular non-fiction
weekend slot to every weeknight in the coming week.
Racing ahead of ongoing dance reality shows on competing channels, Zee TV's Lux DID Doubles has opened up with a handsome rating of 4.6 TVR towering over Jhalak Dikhla Ja which recently premiered on Sony Television with 4.1 TVR and Nachle Ve on NDTV Imagine which met with a measly opening of 1.3 TVR. The overwhelming response to the first episode of Zee TV's Lux DID Doubles substantiates the channel's strong belief that it is superlative dancing talent and not high-profile celebrities that really pull in the audiences.
An Indya source tells us that, "With Zee TV's dance reality show opening up at a promising rating for its very first audition episode, the channel plans to extend its immensely popular weekend non-fiction slot to every weeknight in the coming week starting Monday, 10th January as a build-up to the Grand Premiere episode on 14th January."
With an explosion of dancing talent from across the country waiting to flood your television screens, the channel has decided not to restrict the excitement around the return of Dance India Dance to just the 9:30 PM slots on Friday and Saturday. With the auditions of every city throwing up spectacular dance acts and Master Geeta Kapur, Marzi Pestonji and Rajeev Surti faced with the arduous task of selecting just 12 couples from amongst the 61 Best Couples from across the country, Zee TV has decided to showcase its action-packed Mega Auditions in 4 parts between Monday, 10th Jan and Thursday, 13th Jan at the 10:30 PM slot.
Further our source told us that, "With spectacular opening acts by the Masters of Lux DID Doubles, host Jay Bhanushali sending the audience into bouts of uncontrolled laughter with a fresh set of gags, the surprise unveiling of his gorgeous co-host, the 12 finest couples from across the country putting their best dancing foot forward".
Catch the exciting Mega Auditions every night at 10:30 PM from Monday, Jan 10 to Thursday, Jan 13.Grand Master Mithun Da blessing them all, the Grand Premiere at 9:30 PM on January 14 will be a delightful treat for television viewers on Zee TV.