It's out with the old and in with the new.
The saying couldn't
have been truer for the world of advertisements, keeping in mind the
new faces that have not only made their mark on the big screen, but also
in the field of commercials.
Where on one hand the Khans, Kapoors
and Big B are still as charming as ever and winning hearts whenever
they appear on screen, the Gen Y actors are in demand for a variety of
reasons; from the youth being able to connect with them, to the fact
that their newness celebrates a certain amount of freshness in the
, who shot to fame with Student Of the Year
not only charmed ladies everywhere with his boyish looks and kickass
dance moves, but today's youth also with all the new endorsements he has
got lined up! He featured in the WeChat mobile application alongside
singing "accha toh hum chalte hain", marking that a
signature tune for the app. However, his debut into the advertising
world was with a Nestle advert featuring Alia Bhatt
, and several
newspapers flaunted him endorsing Idee eyewear, starring the Student Of the Year
Siddharth Malhotra and Alia Bhatt
. He has also starred in the "haan
haan main crazy hoon" Coca Cola advert with the trio. Adorable beyond
words, it gave the crowd a whole new reason to hum the tune.
Along with these aforementioned adverts, Siddharth Malhotra features in a Kwality Walls advert along with the Vicky Donor
actress, the stunning Yami Gautam
. The actress is also the face of the
fairness cream, Fair &Lovely and stars in an advert endorsing
Samsung mobile phones and Kentucky Fried Chicken, aka KFC.
Bhatt too has made her way successfully into the endorsement world
despite being one film old as she individually stars in a Garnier advert
and did a cameo in the Maybelline baby lips lip balm advert.
like the new generation have a lot on their plate already! BollyCurry
wishes them a boatload of success in the upcoming years and many more
successful endorsement ventures.
Writer: Raina M.
Editor(s): Aanchal V. & Jenifer Y.
Graphics: Marsh P.