Tuesday, February 18, 2014
| 9:56:17 PM IST (+05:30 GMT)
0 Comments | Copyright: IANS
Actor Kunal Kapoor's online crowd-fund raising portal "Ketto" will focus on gathering contributions for animal welfare and environmental organisations this year, its CEO said Tuesday.
"Ketto", formed by Kapoor, and its CEO Varun Sheth, partnered Kolkata's new boutique hotel and restaurant "The Corner Courtyard", to raise funds through a charity dinner to support SOS Children's Village, Kolkata.
The portal will link potential donors across the globe to Indian non-governmental organisations (NGOs).
"Last year, we gathered funds primarily for NGOs working for women's empowerment. This year, we will focus on groups working for animal welfare and environment. We have been getting a lot of requests from environmental NGOs," Sheth said here on the sidelines of the launch of the Kolkata venture, in Kapoor's presence.
According to Kapoor, the online philanthropy portal banks on the support of youngsters who are well connected through social networks.
"We also do fund-raisers in various colleges to get the youth involved," he said.
It also bridges the gaps between non-resident Indians (NRIs) and the NGOs.
"Over 30 percent of our contributions are from NRIs. About 10 percent is from non-Indians across the world," said Sheth, adding the initiative aids only India-based NGOs.
According to Sheth, Ketto which was established in 2012, has on its rosters as many as 40 NGOs and it plans to scale it up to 200 NGOs by the end of 2014.
Salman Khan's good boy roles seem to be finding patronage among Hindi ...
Nandita Das, who will be tracing the life of Sadat Hassan Manto in her ...
Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.
Popular Channels :Star Plus | Zee TV | Sony TV | Colors TV | SAB TV | Life OK
Quick Links :Top 100 TV Celebrities | Top 100 Bollywood Celebs | About Us | Contact Us | Advertise | Forum Index