Wherever Bollywood goes, tourism follows: Mahesh Bhatt

A bhelpuri seller's business on Juhu beach in Mumbai picked up after a song from Rajesh Khanna-starrer "Anand", shot on the beach, came out, said Mahesh Bhatt Friday, pointing out the power of cinema that boosts tourism on the ho

Friday, January 10, 2014   |  Copyright: IANS  |  Comments 0 Comments  |  530 Views

mahesh bhatt

A bhelpuri seller's business on Juhu beach in Mumbai picked up after a song from Rajesh Khanna-starrer "Anand", shot on the beach, came out, said Mahesh Bhatt Friday, pointing out the power of cinema that boosts tourism on the home turf as well as offshore.

The famed filmmaker says the movies are akin to "magic carpet".

"Movies are like magic carpets to the consumers. I remember talking to a bhelpuri seller near Juhu beach, who said that a song ('Zindagi kaisi hai paheli') from 'Anand' was shot here and his business increased after the movie. So, it's true that wherever Bollywood goes, tourism follows," Bhatt said at a session on Bollywood and Tourism at the Confederation of Indian Industry (CII) Tourism Summit here.

However, he said that shooting in Mumbai, hub of Hindi cinema, has become "a nightmare".

"States are not waking up to the need of providing filmmakers easy access to shooting, barring places like Gujarat and Madhya Pradesh, who are taking the initiatives," he said.

Bhatt, who directed films like "Arth", "Zakhm" and "Aashiqui", stressed the need for a single-window clearance for filmmakers.

"Once that comes through, it will ease out a lot of things. India has a cinematic workforce and it can be nothing short of paradise for foreign tourists and filmmakers. It is up to us how we can keep this romance between Bollywood and tourism going," he said.

To improve the inflow of foreign filmmakers in the country, the need is to stop being "over cautious", he added.


Do you like this article?

Posted by: India-Forums.com Staff
User Rating User Rating(2 Votes)
  ALUJNA21, Pritam-Das
Views 530

User Comments & Ratings

Join India Forums for free to comment on this story. Have an account already? Use Quick Login to comment.

Related Celebrities

Rajesh Khanna Rajesh Khanna
(37)
(6)
(3)

Mahesh Bhatt Mahesh Bhatt
(3)
(12)
(33)

Related Movies

Aashiqui Aashiqui
Year 1990

Anand Anand
Year 1970
(1)

Arth Arth
Year 1983

Zakhm Zakhm
Year 1998

Bollywood Hot N' Happening Articles Index

 


Bollywood Search

Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.