Actress Lara Dutta, who hopes to set new fashion trends with her latest range of self-designed saris, believes people have a strong connect with all that Bollywood stars do.
Bollywood sets many trends - in terms of clothes, hair, accessories, colours, music and dance. It makes Lara happy.
"It is great to see Bollywood celebrities contributing to so many different trends in so many different ways. I think this is one of the reasons that people associate with Bollywood glamour," she said here.
The 35-year-old started designing last year when she created a whole line of saris for women who are keen to strike the right balance between traditionalism and modernity. She has recently launched her second sari range in association with Chhabra 555.
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