With promotions becoming the mainstay of a strong opening for a film, the makers of "R...Rajkumar" have decided to launch an online comic strip featuring the film's lead cast, to increase the buzz surrounding the project.
The makers began a contest Oct 25 for a week, wherein the fans sent different story ideas for the comic strip. The top three ideas will now be transformed into digital comics which will be showcased on the film's Facebook page, said a statement.
The selection of the winning entries will be on the basis of how interesting and out-of-the-ordinary the story is. The winners would be featured in their own story alongside Shahid and Sonakshi in their digital avatar in the comic strip.
The film will hit screens Dec 6.