The actress did a photo shoot Sunday for the brand.
"It's nice to be associated with a brand like Joh Rivaaz. Shooting for the brand was a pleasure," Tamannah said in a statement.
The 24-year-old is the perfect face for the brand, said Vinod Kothari, owner of Joh Rivaaj.
"We were looking for someone who is young and a popular face for the brand. Tamannah fitted the brand profile perfectly, so we chose her as the brand ambassador," Kothari said.
Prasoon proud of daughter's writing
Following in her father's footsteps, lyricist Prasoon Joshi's six-year-old daughter has already started penning down pieces and shows them to her dad for his approval.
"She writes small pieces and shows it to her dad for feedback. It has been a very proud feeling for Prasoon," a source close to Joshi told IANS.
Manish as well as his screen character come from Malviya Nagar in Delhi. Apart from this, parts of the film have been shot at various places in the capital which the actor has fond memories of.
"I am working in a film where my screen name is my real life name. The guy belongs to the same place from New Delhi where I grew up in. This movie is very close to my heart and will always hold a special place in my life," Manish said in a statement.
"It's heartening to see the people, I have grown up with, being so appreciative of my work. That is my reward," he added.