Video jockey-turned-actor Rannvijay Singh has collaborated with Italian eyewear brand Carrera for his upcoming show "Rannvjrun" and says that his mantra is to team up with products that suit his personality.
The 29-year-old announced the association Wednesday.
"I am not a brand oriented person. You will never see me wearing some jeans with flashing big brand's name," Rannvijay, who will be seen indulging in adventurous activities on the show, told IANS.
"I only wear brands that fit my personality. So when you see me wearing shades, you will immediately recognise that they are Carrera. They are sporty just like me," he added.
Expected to go on air in October this year, "Runnvjrun" will see the actor push his limits.
This is not for the first time Rannvijay is involved in such a TV show. He was the winner of MTV Roadies season one and later he event hosted the multiple seasons of the show.
Recently, he finished shooting for director Abbas Tyrewala's movie "Mango".
He has also started working with a debutant director on a youth oriented movie and said that its working title is "Love Ka Hangover".