37 designers create 37 black clutches for cause

As many as 37 Indian designers have created 37 exclusive classic black clutches in their signature style - all for a cause.

Wednesday, September 04, 2013 | 6:44:03 PM IST (+05:30 GMT)
 0 Comments | 712 Views | Copyright: IANS

fashion designer collection

As many as 37 Indian designers have created 37 exclusive classic black clutches in their signature style - all for a cause.

The sales proceeds of these products will go to charitable organisation Habitat for Humanity India.

The initiative, The Black Clutch Project, is a joint initiative by multinational financial services corporation American Express and fashion and lifestyle magazine Vogue for their global luxury fashion extravaganza - Fashion's Night Out (FNO).

The event will happen Thursday at Tote on the Turf in Mahalaxmi, Mumbai.

During the event, American Express Platinum Card members will exclusively witness the creations, which have been conceptualised by designers like Sabyasachi Mukherjee, Abu Jani and Sandeep Khosla and Anita Dongre, said a statement.

"We work towards creating unique and exclusive events for our valued Platinum Card customers and it's our pleasure to partner with Vogue and over 35 top Indian designers for The Black Clutch Project," said Shailesh Baidwan, country head and manager - Consumer Services, American Express India.

"Not only do our valued Platinum customers get to be the first to preview and purchase these unique interpretations of the Black Clutch but also get to contribute meaningfully towards the charity Habitat for Humanity by purchasing these unique designs," added Baidwan.

Some other designers who have contributed their designs for the initiative are Payal Pratap Singh, Abraham and Thakore, Anand Kabra, Raghavendra Rathore, Anupamaa Dayal, Rahul Mishra, Anushka Khanna, Rajesh Pratap Singh, Ashish N Soni, Shantanu and Nikhil, Krshna Mehta, Shivan and Narresh, Manish Malhotra and Masaba Gupta.

User Rating Rating(0 Votes)
Share this News on your Social Network.

User Comments & Ratings

Join India Forums for free to comment on this story. Have an account already? Use Quick Login to comment.
Dear Readers,
  • Please do not use derogatory comments in reply to the stories published on Bollywood, India-Forums.
  • The credibility of the site matter to us, and the comments in bad taste tend to invariably hurt the actors/production house/channel etc.
  • So kindly, refrain from creating an unhealthy atmosphere for all, and keep your comments constructive.
  • Also, please use the Rate It button if you want to just thank the author for posting the story.


  • Page 1 of 1

Bollywood Hot N' Happening Articles Index

Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.

Popular Channels :
Star Plus | Zee TV | Sony TV | Colors TV | SAB TV | Life OK

Quick Links :
Top 100 TV Celebrities | Top 100 Bollywood Celebs | About Us | Contact Us | Advertise | Forum Index