SRK joins Women First new 'Jaago Re' campaign

Over the years, TATA Tea's 'Jaago Re' campaign has crusaded against non-voting and corruption. Its new initiative is Women First, aimed at changing the attitude towards women, with Bollywood superstar Shah Rukh Khan supporting it

Thursday, March 07, 2013   |  Copyright: IANS  |  Comments 9 Comments  |  911 Views

Shahrukh KhanOver the years, TATA Tea's 'Jaago Re' campaign has crusaded against non-voting and corruption. Its new initiative is Women First, aimed at changing the attitude towards women, with Bollywood superstar Shah Rukh Khan supporting it by featuring in an ad - and taking a pledge.

The ad, shot by filmmaker R. Balki, will go on air Friday on International Women's Day.

Shah Rukh announced his association with the campaign at an event here Wednesday.

"In the wake of increasing crimes against women across the country, one can only expect that such support from noted names goes a long way in driving home a positive message, and brings change in the society," a TATA Tea statement said.


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  angel97, ..PriyaB.., KINGKHANFAN, flirtatious., MrsKhan-Sobti, shonasandy, MS-meghasharma
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  • Posted on: 07 March 2013 at 7:17pmAsadRipon

    Sharukh khan u r superb luv u...

  • Posted on: 07 March 2013 at 6:38amBlueOrchids

    Love u SRK
    A really amazing and humble person :)

  • Posted on: 07 March 2013 at 5:44amshonasandy

    Love u Shah Rukh Khan!!!!!!!!!!!!!!!!!!!
    Shah Rukh Khan u such a good Human Being in the world!!!!!!!!!!!!!!!!!

  • Posted on: 07 March 2013 at 4:48amMrsKhan-Sobti

    shah ur way beyond awesome!! lub juuu forever!

  • Posted on: 07 March 2013 at 2:44amShaina_b

    Shahrukh I really admire you for your efforts and the respect you give to women!!!!!I love you!!!!!

  • Posted on: 07 March 2013 at 2:39amcolumbia

    the campaign is quite old and the women first initiative was also launched a few months ago, at that time, most actors had already come forward and attended the launch, but now SRK decided to do ad film which he was obviously paid for. Please I am fan of SRK but not blind

  • Posted on: 07 March 2013 at 1:36am.Mannat.

    Best of luck

    I just applaud u for showing ur concern towards the women of this nation and hence making an effort for the same. Love u

    Keep it up :) God Bless u

    1 member(s) Liked the above comment :
    Shaina_b
  • Posted on: 07 March 2013 at 1:20amflirtatious.

    YES! I am on a roll- first to comment on this article too!
    Let me say it again:
    Shah Ruk Khan I LOVE FREAKIN YOU!

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