Tuesday, March 05, 2013
| 7:26:04 PM IST (+05:30 GMT)
2 Comments | 1083 Views | Copyright: IANS
Bollywood actor John Abraham has lent his name to PowerLight A Village, an initiative to provide solar electricity to remote villages across the country. He has urged his fans to join in the effort.
The social campaign has been launched by Garnier Men, which has kept true to its tagline 'take care'.
"This is an amazing and powerful initiative, which will help us spread light across hundreds of villages by using natural resources like solar energy. I urge all my fans to get out and make difference and 'take care' of not only themselves but the ones around them as well," John said in a statement.
Garnier Men has collaborated with Chirag Rural Development Foundation (Project Chirag) as their implementation partner. The foundation has been championing the cause of rural electrification and has been instrumental to cater to over 125 Indian villages.
The initiative will provide villagers with one solar lamp that also has an in-built mobile charging unit, one solar tube light and one solar panel to charge their equipment.
The campaign aims at creating awareness among consumers to contribute through their pledges on social media. It will be driven via digital, allowing Garnier Men's Facebook followers to contribute virtually to the electrification drive.
Every like, share and comment will contribute a predetermined unit of energy.
Actor John Abraham was asked to rest after a injury on the sets of Force 2.
Filmmaker Sanjay Gupta has Irrfan Khan in "Jazbaa", but he terms ...
Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.
Popular Channels :Star Plus | Zee TV | Sony TV | Colors TV | SAB TV | Life OK
Quick Links :Top 100 TV Celebrities | Top 100 Bollywood Celebs | About Us | Contact Us | Advertise | Forum Index