"Matru ki Bijlee Ka Mandola", (MKBKM), a political satire with a dollop of humour, may not have got an overwhelming response but it has recovered its costs by collecting Rs. 41.15 crore worldwide in the first week of its release, making it Vishal Bharadwaj's biggest film yet.
Fox Star Studios and VB Pictures made "Matru Ki Bijlee Ka Mandola" for Rs.33 crore. It has garnered Rs.33.15 crore net at the domestic box office and Rs.8 crore from the overseas market. The revenues from TV, Music and Home Video further boosted its profit, said a statement.
Criticism notwithstanding, Bhardwaj is happy and said: "This is my biggest opening and appreciation is coming from a lot of people. But I am really happy and relieved about the fact that I am able to make the kind of movie that I want to make and still have a profitable film. "
Pritish Nandy calls it a "wicked wit" and added that Pankaj Kapur has proved again "his peerless acting prowess".
Vijay Singh, CEO FoxStar Studios, feels MKBKM has "polarised audiences and is testimony to the changing audience preferences"
A satirical commentary on the country's social system, MKBKM story takes place in a small town in Haryana.
"It has certainly appealed to the multiplex audiences. As there was no competition, people have lapped it up," said Delhi-based distributor Joginder Mahajan.
Even Amitabh Bachchan praised Bhardwaj's endeavour to target corruption in the society using satire as a medium to talk to the masses, and tweeted: "A land issue much like Singur, rich and poor divide, communism of takes, anti-alcohol, love triangle (DDLJ style), politics - all portrayed in a manner not unknown to us, yet unknown .a composite satire, if ever satires could be composite."
For Anurag Kashyap "Matru..." is "the most kickass funny, intelligent and relevant film of our times".
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I saw the movie, and i have to say i enjoyed it. It was funny with a good story and good message. Definitly a satire.
However the obly downside was it was unneccesarily too long. Idk could have been shorter because at tines it seemed to drag.
Overall a good watch. I wouldnt say id watch it again though
I loveeed this moviee!
The concept was amazing and quite different rather than the common Hindi fake love stories :)
Even the cast's efforts could be seen but Shabana Azmi could have done a bit better...
Pankaj Kapoor is truly amazing and his Gulabbo toh waaah waaah!
Matru and Bijlee make a really good pair :)
Even Aryan Babbar was good as Baadal I guess Baadal's role was the most challenging in the film because no one can act as crazy!
In short the film was amaziiin!!
it was an excellent movie..and it was NOT a comedy film like some of the highly stupid critics are saying..it was a serious film with serious issues..excellennt film must watch! amazing acting by pankaj kapoor and shabana azmi! but for me the love and the chemistry between imran and anushka stole the show! ignore the critics..go watch the film!!
If this is a hit, then I am Shah Rukh Khan. Lol. Jk. For a film to be a hit, it must do at least a double business of its budget because the distributor share is roughly 50% on average. Therefore, a 30 crore budget movie must do a minimum business of 55-60 crore to recover its cost and become mildly profitable.
Edited on:19 January 2013 at 1:02pm
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