India-Forums

   

Diwali does not always bring 'Lakshmi' to Bollywood

New Delhi, Oct 27 Diwali hasn't been all that crackling for Bollywood. Of more than 30 films released in the past decade during the festival, less than a dozen elicited fireworks at the box office. But this year seems promising with "Jab Tak Hai Ja

Saturday, October 27, 2012 | 2:05:05 PM IST (+05:30 GMT)
 4 Comments | 1278 Views | Copyright: IANS

New Delhi, Oct 27 (IANS) Diwali hasn't been all that crackling for Bollywood. Of more than 30 films released in the past decade during the festival, less than a dozen elicited fireworks at the box office. But this year seems promising with "Jab Tak Hai Jaan" (JTHJ) and "Son Of Sardaar" (SOS) lined up to hit the screens Nov 13, Diwali day itself.

Both are biggies. JTHJ is Yash Chopra's last directorial venture, starring Shah Rukh Khan, Katrina Kaif and Anushka Sharma, while SOS is a comic caper with Ajay Devgn, Sanjay Dutt and Sonakshi Sinha in key roles. Chopra's sudden death Oct 21, before he could can the last song for the film in the Swiss Alps, has generated more interest in JTHJ, expected to be the last reflection of his kind of romantic, sensitive and picture perfect cinema.

The film is expected to set the cash registers ringing -- given the past record of Shah Rukh's Diwali releases, including "Baazigar" (1993), "Dilwale Dulhania Le Jayenge" (1995), "Dil To Pagal Hai" (1997), "Kuch Kuch Hota Hai" (1998), "Veer-Zaara" (2004), "Don: The Chase Begins Again" (2006) and "Om Shanti Om" (2007).

But those appeared to be the exceptions. Shah Rukh's "Mohabbatein" (2000) and mega-budget "RA.One" (2011), released around the festival, didn't quite ruffle up the ticket counters beyond the opening weekend.

All in all, Diwali hasn't brought much 'Lakshmi' to Hindi films, even if the festive season is considered to be a good time to release films, given the holiday mood. Some films indeed went on to be winners but most tanked at the box office.

Of the three films - "RA.One", "Tell Me O Kkhuda" and "Damadamm!" - released around Diwali last year, the latter two were hardly visible due to the extensive promotion of Shah Rukh's Rs.150 crore budget entertainer. If the first two bombed, even "RA.One" failed to generate the expected response.

In 2010, it was a clash of comedies - the multi-starrer "Golmaal 3" and Akshay Kumar-Aishwarya Rai's "Action Replayy". "Golmaal 3" took the lion's share, but the latter was a damp squib.

A year before that came three films - comedy "All The Best", underwater action drama "Blue" and Salman Khan-starrer "Main Aur Mrs. Khanna". Only "All The Best" managed a profit, the other two were doomed despite the hoopla.

Cut to 2008. Four movies - "Fashion", "Golmaal Returns", "Roadside Romeo" and "Heroes" - were in competition during the festival of lights. The success ratio was 50-50 at the box office with "Roadside Romeo" and "Heroes" turning turtle at the ticket window.

Two biggies clashed at the box office in 2007. Sanjay Leela Bhansali's "Saawariya", the much-awaited launch pad for two Kapoors - Ranbir and Sonam - released along with Farah Khan's "Om Shanti Om", which had the ever charming Shah Rukh with debutante Deepika Padukone. "Saawariya" sank without a trace. "Om Shanti Om", a typical Bollywood potboiler complete with the jazz, colour, dance and music, was a mega hit.

Ditto in 2006 when Shah Rukh-starrer "Don: The Chase Begins Again", a modern-day remake of Amitabh Bachchan's 1978 film "Don", released alongside Shirish Kunder's directorial debut "Jaan-E-Mann". Despite the presence of Akshay Kumar, Salman Khan and Preity Zinta, Kunder's ambitious project fell flat at the box office.

There were three Diwali releases in 2005 - "Garam Masala" "Kyon Ki..." and "Shaadi No. 1". Unfortunately, the last two got a cold shoulder from the moive buffs, making it a dull Diwali for investors and distributors.

Although SRK-starrer cross-border romance "Veer-Zaara" got thumbs up from critics when it released in 2004, the footfalls were not overwhelming and Ram Gopal Varma's "Naach" sank without a trace. "Aitraaz", a thriller from Abbas-Mustan's stable, which also came out at that time, was however a winner.

Box-office business was dull in the three years before that, thanks to films like "Pinjar", "Sssshhh" and "Raja Bhaiya" in 2003; "Jeena Sirf Merre Liye ", "Waah Tera Kya Kehna" and "Annarth" in 2002; and "Tera Mera Saath Rahen", "Deewanapan" and "Yeh Zindagi Ka Safar" in 2001.

Only "Pinjar" got critical acclaim. The rest came and went.

(Radhika Bhirani can be contacted at [email protected])


User Rating Rating(3 Votes)
Phrozen, Karanika-KMH, shonasandy

Share this News on your Social Network.

User Comments & Ratings

Join India Forums for free to comment on this story. Have an account already? Use Quick Login to comment.
Dear Readers,
  • Please do not use derogatory comments in reply to the stories published on Bollywood, India-Forums.
  • The credibility of the site matter to us, and the comments in bad taste tend to invariably hurt the actors/production house/channel etc.
  • So kindly, refrain from creating an unhealthy atmosphere for all, and keep your comments constructive.
  • Also, please use the Rate It button if you want to just thank the author for posting the story.

RELATED CELEBRITIES

  • Page 1 of 1

Posted on: 28 October 2012 at 7:30am
Love u SRK!!!
Waiting eagarly for JTHJ!!!
Its going to be mega hit, just like u other movies!!! Also it will create a history in indian cinema too!!! :D

Report Abuse
Posted on: 27 October 2012 at 8:33am
luv u akki..
ur a fab n versatile actor..
keep shining...

Report Abuse
Posted on: 27 October 2012 at 3:19am
luv u srk...waiting for jab tak hai jaan

2 member(s) Liked the above comment :
Phrozen, Karanika-KMH

Report Abuse
Posted on: 27 October 2012 at 2:58am
love you SRK!!!!!!!!!!!!!!!!!!!!!!!
Waiting For Movie JTHJ !!!!!!!!!!!!!!!!!!!!!

2 member(s) Liked the above comment :
Phrozen, Karanika-KMH

Report Abuse

  • Page 1 of 1

Bollywood Hot N' Happening Articles Index

Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.

Popular Channels :
Star Plus | Zee TV | Sony TV | Colors TV | SAB TV | Life OK

Quick Links :
Top 100 TV Celebrities | Top 100 Bollywood Celebs | About Us | Contact Us | Advertise | Forum Index