Monday, October 22, 2012
| 8:16:18 PM IST (+05:30 GMT)
0 Comments | Copyright: IANS
Actress Lara Dutta unveiled her sari collection Monday in association with Chhabra 555 and says her designs are "affordable".
Her collection is titled Lara Dutta Chhabra 555 and covers every aspect of contemporary fabrics and designs, including velvet and net saris with heavy Swarovski and pearl work, and Banarasi silk weaves.
"The inspiration was everyday women. The idea was to cater to every age group. The collection was targeted towards festival and bridal wear. At any wedding your mother wants to wear something and your grandmother wants to wear something, so we wanted to give them a one stop shop," Lara told IANS.
"You have sober saris like Banarasi weaves and contemporary saris with the net and the crystal. We wanted to create something special to create a line that was affordable, yet aspirational," she added.
For the 34-year-old, designing saris was far more exciting than designing western wear.
"I think an average Indian woman carries sari much better than they carry western wear," she said.
Lara worked with Asheeta Chhabra, head, business development, of Chhabra 555, and completed it in six months.
The collection has total 47 designs and price range starts from Rs.15,000 to Rs 55,000.
Asheeta Chhabra said Lara's image of an independent successful woman was in sync with their luxury line.
"We wanted to launch luxury designs and associate with somebody who would represent today's women. Lara is a entrepreneur, successful in fashion world and great mother. She is someone with whom our customer can relate to. She is has an innate style statement. She was actively involved in designing and it was great working with her," Chhabra told IANS.
The actor's short film wins an International award.
Well, its not just one but two actors who have been considered for the ...
Actress Prachi Desai says playing Mohammad Azharuddin's first wife ...
Actor Emraan Hashmi, who will be seen essaying former cricketer ...
Disclaimer: All Logos and Pictures of various Channels, Shows, Artistes, Media Houses, Companies, Brands etc. belong to their respective owners, and are used to merely visually identify the Channels, Shows, Companies, Brands, etc. to the viewer. Incase of any issue please contact the webmaster.
Popular Channels :Star Plus | Zee TV | Sony TV | Colors TV | SAB TV | Life OK
Quick Links :Top 100 TV Celebrities | Top 100 Bollywood Celebs | About Us | Contact Us | Advertise | Forum Index