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Sridevi finds film promotions scary

Bollywood diva Sridevi, who makes her big screen comeback after 15 years, says she's yet to get used to the aggressive marketing strategies.

Monday, October 01, 2012 | 5:15:50 PM IST (+05:30 GMT)
 17 Comments | 4794 Views | Copyright: IANS

sridevi kapoor in english vinglish movie

Bollywood diva Sridevi, who makes her big screen comeback after 15 years, says she's yet to get used to the aggressive marketing strategies.

"Promotions are different experience altogether. It used to be just few magazines earlier in which we used to talk about the film. But today it's quite scary, but I am really getting used to it and I have started enjoying it," Sridevi told reporters here Monday.

Looking elegant in a white top and red trousers, she was here to promote her forthcoming film "English Vinglish" along with director Gauri Shinde. The film releases Friday.

Sridevi is surprised to see how the industry has changed over a decade.

"I was quite surprised with the improved technology, expert technicians and so many new things have come up," she said and thanked director Gauri for making her comfortable.

"The whole atmosphere was very positive and I really enjoyed it," she added.

What is amazing for the 49-year-old actress is the way filmmakers are experimenting with bold subjects.

"It feels really nice to see how so many new subjects and bold subjects are being picked up as people are willing to see something different. I am extremely happy to know that filmmakers are also ready to take chances," she said.


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Posted on: 02 October 2012 at 11:05pm
Sri ji.. You r v talented actress!!

She looked v nervous in jdj5 finale when she came as guest!!
Hope she gets comfy soon and not b scared anymore!!

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Posted on: 02 October 2012 at 2:11pm
waiting for this movie..:)

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Posted on: 02 October 2012 at 1:36pm
Aww she's lovely :) Can't wait to see the film. Hope it's good!

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Posted on: 02 October 2012 at 11:14am
I wish they would go back to old strategy. If the movie's good then the audience will love it. It gets so annoying when a movie promos get plastered everywhere.

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green_tea, Suchi-

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Posted on: 02 October 2012 at 11:03am
I agree with you Suchi-Virmanian. As Sushmita Sen said "when I came into the industry I was told if Sridevi is in a movie no one asks hero kaun hain?"

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cooks09, Suchi-

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Posted on: 02 October 2012 at 8:23am
is the BEST actress ..

Love her movies...

btw.. urvash we think Sri is older cause she has acted in more than 300 Movies. She is been there since the 60's. That is why she is wayyy more experienced and talented than most actresses if not all.

She acted with ANR (Telugu) as a main lead and then with his son ( nagarjuna) as the main lead. I wouldn't be surprised if they cast her with his son now who is an actor and still excel. She like that..

She is def. the first female and only superstar. Run the movie just on her shoulders. She does not need, never needed a male lead to support her for the success of a movie.



Edited on:02 October 2012 at 8:23am

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cooks09, ninetails9999, Mahi-Maan

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Posted on: 02 October 2012 at 6:09am
she was a teenager in Julie (1975 released movie)!!!!!!!! anyway we are as old as we think we are.

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saruu.

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Posted on: 02 October 2012 at 4:13am
cant wait to see the movie!! love u sridevi! :)

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Mahi-Maan

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Posted on: 02 October 2012 at 2:49am
@URVASH

Sridevi, born on 13 August 1963, is an Indian film actress who has worked in Tamil, Telugu, Hindi, Malayalam and a few Kannada films. Starting to act at the age of four, she made her debut as an adult in the late 1970s. [Wikipedia]

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Posted on: 02 October 2012 at 2:06am
Suppose you were disappeared from movies for long does not mean you never seen films being promoted on TV. WHY did you feel the need to have found promotions Scary?

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green_tea

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Mahi-Maan

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