Telugu filmmaker Ravi Babu says his upcoming film "Avunu" will not fall in the horror genre.
"'Avunu' is a thriller, suspense film set within a small family with a good mix of scary and funny moments, but not a horror film," Ravi Babu told IANS.
The story of the film revolves around a family that begins to feel the presence of an unknown force in their house.
"It is based on a real life incident that happened to actress Yami Gautam. She narrated the incident to me sometime back and I was so intrigued by it that I immediately decided to make it into a film," he further added.
The biggest highlight of the film will be the use of computer-generated imagery (CGI).
"Twenty-five minutes of CGI can be seen in the film. However, it's been so well executed that one can barely make out the difference," he said.
"Avunu" was wrapped up in about 50 days in Hyderabad, and was simultaneously shot in multiple languages. But the makers will not release the film in others language as of now.
Actress Poorna is playing the lead role in the film, while actor Harshavardhan Rane will be seen in an important role.
"Avunu" will release Sep 28 in Andhra Pradesh, and the following week in other states of the country.
The first look of the film created lot of hullabaloo in the industry.
"I wanted the film's poster to be unique and hence made one with an unusual design", Ravi Babu added.