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Audience wants entertainment, not education: Ajay Devgn

He acts, directs and produces, and Ajay Devgn's experience tells him that the bottom line of any film's box office success depends upon entertainment factor in its script. Citing the example of Prakash Jha, he says that the director

Friday, June 22, 2012 | 3:03:36 PM IST (+05:30 GMT)
 7 Comments | 2303 Views | Copyright: IANS

ajay devgn

He acts, directs and produces, and Ajay Devgn's experience tells him that the bottom line of any film's box office success depends upon entertainment factor in its script. Citing the example of Prakash Jha, he says that the director has the skills to turn realistic ideas into engaging and entertaining movies.

"If the audience spends money on a movie, they want to get entertained. They don't want to get educated. Entertainment can be comedy or action. This is the bottom line," Ajay, whose "Singham" crossed Rs.100 crore mark, told IANS.

"If your film has done a Rs.100 crore business, people have seen it. You can't make a fool of the audience. Whatever the audiences like, you will have to give them," he added.

The 43-year-old had an amazing luck with Rohit Shetty directed comedies - "Golmaal - Fun Unlimited" and "Golmaal Returns", and his next, "Bol Bachchan" too is from the same director and same genre.

Variety in roles is what Ajay seems to be focusing on. Along side comedies, he managed intense roles with ease by stepping into the shoes of a don in the gangster drama "Once Upon A Time in Mumbaai" and playing a Dalit in political thriller "Raajneeti". Both the films did well at the box office.

After having worked with director Prakash Jha in "Raajneeti" and "GangaaJal", Ajay has teamed up with him again for "Satyagraha" and praises the director's expertise in handling subject of his films well.

"Prakash Jha picks up a realistic idea and makes it very engaging and entertaining. There are other filmmakers who pick up ideas, but make it very boring."

"I am doing a film with him (Jha) called 'Satyagraha', it's very entertaining. It's not like I will not do such (serious) films, but it has to be entertaining, they can't be a documentary," he said.

"Satyagraha" is said to be based on social activist Anna Hazare's campaign.

Ajay Jha will also start working on a sequel to "GangaaJal" after finishing "Satyagraha".


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Posted on: 23 June 2012 at 9:49am
3 idiot , taree zame paar , chk de india
all a great movie whith educationin hollywood that's olso exist 'the help' 'the blind side'
it not about the story it about how you tell this story people doesn't need laught only they need insperation too


Edited on:23 June 2012 at 9:49am

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Posted on: 23 June 2012 at 7:35am
How is being entertained and being educated mutually exclusive factors??

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Posted on: 22 June 2012 at 10:30pm
haan so please dont educate us. but at least try to entertain us na?? no??? awww. the question then is, what do you want?

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Posted on: 22 June 2012 at 9:26pm
and this is why India is always a step behind...

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Posted on: 22 June 2012 at 8:49pm
Okayyy. Lets be honest. We all know Indian population wants to be ENTERTAINED. Why do you think there is multi-billion dollar industry in India just for it. For eg. How do you make a film that deals with female infanticide, EDUCATING AND ENTERTAINING? U CANNOT.

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Posted on: 22 June 2012 at 11:15am
films which are entertaining as well as educate people will always remain the best among audiences. 3 idiots proves this fact.

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Posted on: 22 June 2012 at 7:31am
I beg to differ. Yes, people do want to be entertained, but that doesn't mean that people don't want to be educated. I don't think that entertainment and education are mutually exclusive - I think it's possible for a film to do both at once. And more often than not, it's the films that can do both these things together that fare the best.

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